---
title: "HI-TREND TECHNOLOGY's net profit for the year 2024 is 94.9133 million yuan, a decrease of 27.79% year-on-year"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/229892219.md"
description: "HI-TREND TECHNOLOGY released its 2024 annual performance report, with total operating revenue of 592 million yuan, a year-on-year decrease of 1.85%; net profit attributable to the parent company's owners was 94.9133 million yuan, a year-on-year decrease of 27.79%; net profit excluding non-recurring gains and losses was 53.8664 million yuan, a year-on-year decrease of 40.54%. Basic earnings per share were 0.81 yuan. The company adjusted the sales prices of some products to consolidate market share, resulting in an increase in sales volume, but the overall gross profit margin declined"
datetime: "2025-02-27T10:07:09.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/229892219.md)
  - [en](https://longbridge.com/en/news/229892219.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/229892219.md)
---

# HI-TREND TECHNOLOGY's net profit for the year 2024 is 94.9133 million yuan, a decrease of 27.79% year-on-year

According to the Zhitong Finance APP, HI-TREND TECHNOLOGY (688391.SH) disclosed its performance report for the year 2024. The company achieved total operating revenue of 592 million yuan, a year-on-year decrease of 1.85%; net profit attributable to the parent company's owners was 94.9133 million yuan, a year-on-year decrease of 27.79%; net profit attributable to the parent company's owners after deducting non-recurring gains and losses was 53.8664 million yuan, a year-on-year decrease of 40.54%. The basic earnings per share were 0.81 yuan.

During the reporting period, to consolidate and expand market share, the company adjusted the sales prices of some products, resulting in an increase in sales volume. However, affected by the decline in product sales prices and adjustments in product structure, the company's overall gross profit margin decreased during the reporting period

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