--- title: "Alphabet hits near three-month high on new AI updates" description: "Alphabet's shares rose 4% to a near three-month high following the rollout of AI updates, including the new \"AI Mode\" for U.S. users. The $249.99 monthly subscription for AI power users alleviated fun" type: "news" locale: "en" url: "https://longbridge.com/en/news/241467763.md" published_at: "2025-05-22T15:02:21.000Z" --- # Alphabet hits near three-month high on new AI updates > Alphabet's shares rose 4% to a near three-month high following the rollout of AI updates, including the new "AI Mode" for U.S. users. The $249.99 monthly subscription for AI power users alleviated funding concerns for AI development. Citi analyst Ronald Josey expressed confidence in Google's ability to sustain search growth and improve monetization. CEO Sundar Pichai noted that generative AI won't fully replace online search. The stock is down 7% year-to-date but has shown positive momentum recently. May 22 (Reuters) - Alphabet GOOGL.O shares jumped 4% on Thursday, rising for a second straight day, as investors cheered the Google parent's artificial intelligence updates including the rolling out of "AI Mode" to all its U.S. users. A $249.99-a-month subscription for its AI power users, teased at its annual developer conference, also allayed concerns over funding the huge costs of the company's AI development. After the conference, "we are incrementally confident that Google can deliver continued search growth while ramping monetization suggesting improving execution," Citi analyst Ronald Josey wrote in a note. CEO Sundar Pichai said the rise of generative AI was not at the full expense of online search amid concerns about a behavioral change where users were turning to AI chatbots from search engines. In a major update, the company signaled that customers across the U.S. now can switch Google Search into "AI Mode." A Google search team executive also said using AI to answer tougher questions could open up new ways to show more relevant and useful ads. Ads make up the majority of Google's revenue. "We believe monetization of AI Mode is likely to 'soon' follow the U.S. launch," Josey said. Class C shares of Alphabet were up 4% at 175.27, trading at levels last seen three months ago. The stock is down about 7% so far this year. ### Related Stocks - [GOOGL.US - Alphabet](https://longbridge.com/en/quote/GOOGL.US.md) - [GOOG.US - Alphabet - C](https://longbridge.com/en/quote/GOOG.US.md) - [C.US - Citigroup](https://longbridge.com/en/quote/C.US.md) ## Related News & Research | Title | Description | URL | |-------|-------------|-----| | Alphabet Inc. $GOOG Shares Sold by Fifth Third Bancorp | Fifth Third Bancorp reduced its stake in Alphabet Inc. (NASDAQ:GOOG) by 0.4% in Q3, now holding 1,185,382 shares valued | [Link](https://longbridge.com/en/news/276432399.md) | | Denali Advisors LLC Lowers Stake in Alphabet Inc. $GOOG | Denali Advisors LLC reduced its stake in Alphabet Inc. (NASDAQ:GOOG) by 27.4% in Q3, now holding 76,983 shares valued at | [Link](https://longbridge.com/en/news/276432387.md) | | SVB Wealth LLC Reduces Stake in Alphabet Inc. $GOOG | SVB Wealth LLC reduced its stake in Alphabet Inc. (NASDAQ:GOOG) by 4.8% in Q3, now holding 108,273 shares valued at $26. | [Link](https://longbridge.com/en/news/276050518.md) | | Google debuts $499 Pixel 10a | Google has launched the $499 Pixel 10a, an entry-level smartphone featuring new AI capabilities and hardware updates. Pr | [Link](https://longbridge.com/en/news/276257124.md) | | Stratos Wealth Partners LTD. Buys 13,356 Shares of Alphabet Inc. $GOOG | Stratos Wealth Partners LTD. increased its stake in Alphabet Inc. (NASDAQ:GOOG) by 6.7% in Q3, acquiring 13,356 shares, | [Link](https://longbridge.com/en/news/276050515.md) | --- > **Disclaimer**: This article is for reference only and does not constitute any investment advice.