Yanghe: The liquor industry will face cyclical adjustments, but long-term value will not change with environmental shifts

Yanghe Co., Ltd. stated during an institutional research that the liquor industry has strong resilience and long cycles, and its essence as a consumer product has not changed, making its position in people's lives irreplaceable. The liquor industry will face cyclical adjustments, but its long-term value will not change with environmental shifts. Based on current environmental pressures and its own situation, the company is actively helping distributors relieve pressure; in February of this year, it controlled the quantity and stabilized prices for M6+, and fully controlled the inventory of Hai Zhi Lan within the province. On the other hand, it is actively promoting sales to reduce inventory, optimizing pricing policies, strengthening the cultivation and conversion of core consumer groups, and focusing on the operation of core products and core markets