---
title: "APPFOLIO INC SEC 10-Q Report"
description: "AppFolio Inc. has released its Form 10-Q report for Q2 2025, showing significant growth with total revenue of $235.575 million, a 19% increase year-over-year. Gross profit reached $151.748 million, wi"
type: "news"
locale: "en"
url: "https://longbridge.com/en/news/251060254.md"
published_at: "2025-07-31T20:23:01.000Z"
---

# APPFOLIO INC SEC 10-Q Report

> AppFolio Inc. has released its Form 10-Q report for Q2 2025, showing significant growth with total revenue of $235.575 million, a 19% increase year-over-year. Gross profit reached $151.748 million, with a 64.4% margin. Net income rose to $35.980 million, up from $29.665 million, reflecting improved profitability. The company reported an increase in property management units to 8.9 million and anticipates continued revenue growth driven by new customers and enhanced services. AppFolio is focusing on operational efficiency and expanding its software solutions while managing costs effectively.

AppFolio Inc., a leading provider of cloud-based software solutions for the real estate industry, has released its Form 10-Q report for the second quarter of 2025. The report highlights significant growth in both financial and operational metrics, driven by increased adoption of its services and improved operational efficiency.

**Financial Highlights**

-   **Total Revenue**: $235.575 million, a 19% increase compared to the same period in the prior year, driven by higher usage of payments, tenant screening, and risk mitigation services.
-   **Gross Profit**: $151.748 million, reflecting a 64.4% gross margin, calculated as Total Revenue minus Cost of Revenue (exclusive of depreciation and amortization).
-   **Income from Operations**: $40.512 million, representing a 12.9% increase from the prior year, indicating improved operational efficiency.
-   **Net Income**: $35.980 million, up from $29.665 million in the prior year, reflecting a strong bottom-line performance.
-   **Net Income Per Share (Basic)**: $1.00, compared to $0.82 in the prior year, showing an increase in earnings per share.
-   **Net Income Per Share (Diluted)**: $0.99, compared to $0.81 in the prior year, indicating improved profitability per share.

**Business Highlights**

-   **Revenue Segments**: The company reported revenue from three main segments: Core Solutions, Value Added Services, and Other. Core Solutions revenue increased by 19% for the three months ended June 30, 2025, compared to the same period in 2024, driven by increased adoption of subscription-based services. Value Added Services, which include electronic payment services, tenant screening, and risk mitigation services, saw a 19% increase in revenue, reflecting higher usage. Other revenue, which includes non-recurring services, increased by 71% for the same period.
-   **Sales Units**: The company reported an increase in property management units under management, reaching 8.9 million as of June 30, 2025, up from 8.4 million in the prior year. This growth indicates increased market penetration and potential future business opportunities.
-   **Future Outlook**: The company expects total revenue for the year ending December 31, 2025, to increase compared to 2024, driven by the addition of new customers, increased property management units under management, and higher adoption and usage of Value Added Services.
-   **Operational Efficiency**: The company continues to focus on expanding functionality and ease of use of its existing software solutions, adding new core functionality and Value Added Services, and developing new products and services to enhance operational efficiency.
-   **Geographical Performance**: The company's revenue is primarily generated from customers in the United States, with property and equipment also primarily located in the U.S., indicating a strong domestic market presence.
-   **Cost Management**: The company anticipates that cost of revenue (exclusive of depreciation and amortization) will remain relatively flat as a percentage of revenue for the year ending December 31, 2025, compared to 2024, despite increased adoption and usage of Value Added Services.
-   **Sales and Marketing Strategy**: The company increased its sales and marketing expenses to support business growth, with a focus on generating awareness, creating sales leads, and promoting its brands. This includes increased investment in advertising and promotion.
-   **Research and Development Focus**: The company is investing in research and product development to expand its software solutions, with increased personnel-related costs and software license fees to support these efforts.
-   **General and Administrative Efficiency**: General and administrative expenses are expected to remain relatively flat as a percentage of revenue for the year ending December 31, 2025, compared to 2024, despite increased personnel-related costs driven by headcount growth.

SEC Filing: APPFOLIO INC \[ APPF \] - 10-Q - Jul. 31, 2025

### Related Stocks

- [APPF.US - Appfolio](https://longbridge.com/en/quote/APPF.US.md)

## Related News & Research

| Title | Description | URL |
|-------|-------------|-----|
| A Look At AppFolio (APPF) Valuation After Mixed Earnings And Cautious 2026 Guidance | AppFolio (APPF) has garnered investor attention following its latest earnings report, which showed 22% revenue growth bu | [Link](https://longbridge.com/en/news/275978805.md) |
| Here’s what analysts are saying about AppFolio (APPF) | Analysts are highlighting AppFolio, Inc. (NASDAQ:APPF) as one of the most oversold stocks on NASDAQ. The company reporte | [Link](https://longbridge.com/en/news/275754458.md) |
| 3 dividend stocks to double up on right now | Dividend-paying stocks tend to greatly outperform non-payers. Here are three promising dividend payers. | [Link](https://longbridge.com/en/news/276059343.md) |
| AlphaQuest LLC Sells 105,670 Shares of The Campbell's Company $CPB | AlphaQuest LLC has significantly reduced its stake in The Campbell's Company (NASDAQ:CPB) by 98.9%, selling 105,670 shar | [Link](https://longbridge.com/en/news/276043151.md) |
| Twin Capital Management Inc. Has $15.19 Million Stake in JPMorgan Chase & Co. $JPM | Twin Capital Management Inc. reduced its stake in JPMorgan Chase & Co. by 19.6% in Q3, now holding 48,151 shares valued  | [Link](https://longbridge.com/en/news/276055296.md) |

---

> **Disclaimer**: This article is for reference only and does not constitute any investment advice.
