---
title: "Understanding the Market | WEIMOB INC surged over 15% in early trading, with adjusted net profit of 16.9 million yuan in the first half, actively embracing new opportunities in WeChat e-commerce"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/254352498.md"
description: "WEIMOB INC's stock price rose over 15% in the morning session, with an increase of 13.17% as of the time of writing, trading at HKD 2.76, with a transaction volume of HKD 494 million. The company announced its mid-term results for 2025, with revenue of approximately RMB 775.5 million and an adjusted net profit of RMB 16.9 million, marking its first turnaround since 2021. WEIMOB INC is actively embracing new opportunities in WeChat e-commerce, launching multiple AI products to assist merchants in intelligent operations, with a monthly GMV of approximately RMB 50 million and a monthly growth rate of about 100%"
datetime: "2025-08-25T01:54:05.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/254352498.md)
  - [en](https://longbridge.com/en/news/254352498.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/254352498.md)
---

# Understanding the Market | WEIMOB INC surged over 15% in early trading, with adjusted net profit of 16.9 million yuan in the first half, actively embracing new opportunities in WeChat e-commerce

According to Zhitong Finance APP, WEIMOB INC (02013) rose over 15% in early trading, and as of the time of writing, it has increased by 13.17%, reaching HKD 2.76, with a transaction volume of HKD 494 million.

On the news front, recently, WEIMOB INC announced its mid-term results for 2025, with revenue of approximately RMB 775.5 million, adjusted revenue of approximately RMB 775.5 million, a year-on-year increase of 7.8%; gross profit of approximately RMB 582 million, a year-on-year increase of 1.1%; adjusted gross profit of approximately RMB 583 million, a year-on-year increase of 36.1%; and adjusted net profit of RMB 16.9 million, achieving its first profit since 2021. The announcement stated that the company continuously refines and iterates its AI products to help merchants achieve full-process intelligence from store setup, operation management to marketing investment, launching AI product matrices such as WAI SaaS, WAI Pro, and WIME to help merchants improve efficiency intelligently, with AI product revenue in the first half of 2025 approximately RMB 34 million.

In addition, the company has always maintained close collaboration with the Tencent ecosystem, actively embracing new opportunities in WeChat e-commerce. In the first month of the launch of the integrated solution for WeChat Mini Stores × WEIMOB Mini Programs, it penetrated 15% of existing accounts. During the reporting period, merchants who activated the function saw an average month-on-month growth rate of 27% in monthly orders and an average month-on-month growth rate of 26% in monthly members. In 2025, the number of newly bound WeChat Mini Store merchants by WEIMOB has exceeded 300, with a monthly GMV scale of approximately RMB 50 million and a monthly growth rate of about 100%

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