---
title: "Tmall announces the launch of \"Instant Purchase\" venue to implement the integrated online and offline business strategy"
description: "According to reports, on September 8th, Tmall launched the \"Instant Purchase\" venue for the first time during the \"Tmall Super 88\" event, aiming to deliver official brand products within one hour. In "
type: "news"
locale: "en"
url: "https://longbridge.com/en/news/256479219.md"
published_at: "2025-09-09T03:03:35.000Z"
---

# Tmall announces the launch of "Instant Purchase" venue to implement the integrated online and offline business strategy

> According to reports, on September 8th, Tmall launched the "Instant Purchase" venue for the first time during the "Tmall Super 88" event, aiming to deliver official brand products within one hour. In the Q2 2025 earnings call, Alibaba's China e-commerce business group CEO Jiang Fan mentioned that brand offline stores joining Taobao Flash Sale and the integrated online and offline operations on Tmall will provide consumers with a new shopping experience, with an expected transaction increment of 1 trillion in the next three years

According to reports, on September 8th, Tmall launched the "Instant Purchase" venue for the first time during the "Tmall Super 88" event, aiming to deliver brand official genuine products within one hour. In the Q2 2025 earnings call, Alibaba's CEO of the China e-commerce business group, Jiang Fan, mentioned that brand offline stores joining Taobao Flash Sale and the integrated online and offline operations on Tmall will bring consumers a brand new shopping experience, with an expected transaction increment of 1 trillion in the next three years

### Related Stocks

- [BABA.US - Alibaba](https://longbridge.com/en/quote/BABA.US.md)
- [09988.HK - BABA-W](https://longbridge.com/en/quote/09988.HK.md)

## Related News & Research

| Title | Description | URL |
|-------|-------------|-----|
| 摩尔线程快速完成对 Qwen3.5 模型全面适配 | 摩尔线程宣布已在旗舰级 AI 训推一体全功能 GPU MTT S5000 上完成对阿里最新大模型 Qwen3.5 的全方位适配。此次支持充分展示了摩尔线程 MUSA 生态的成熟度与完备性，开发者可通过 MUSA C 编程语言及 Triton | [Link](https://longbridge.com/en/news/276153560.md) |
| 市场监管总局约谈阿里巴巴、抖音、百度、腾讯、京东、美团、淘宝闪购等平台企业 | 市场监管总局于 2 月 13 日约谈了阿里巴巴、抖音、百度、腾讯、京东、美团和淘宝闪购等平台企业，要求它们遵守相关法律法规，落实主体责任，规范促销行为，并杜绝 “内卷式” 竞争，以维护公平竞争市场环境，促进平台经济的创新与健康发展。 | [Link](https://longbridge.com/en/news/275975190.md) |
| 星展与腾讯合作 可即时汇款至微信支付 \| 联合早报网 | 星展银行与腾讯的 TenPay Global 推出新的跨境支付服务，允许用户即时将资金汇入微信支付钱包，方便往来中国大陆的转账与消费。该服务已整合进星展的数码银行应用，客户可通过 DBS Remit 进行汇款，且不收取手续费。预计农历新年期 | [Link](https://longbridge.com/en/news/275837378.md) |
| 阿里巴巴发布了新款 Qwen3.5 模型，以迎接 “代理 AI 时代” | 阿里巴巴推出了其新的人工智能模型 Qwen 3.5，该模型旨在独立执行任务，并具有显著的性能提升。该模型的成本比其前身低 60%，效率提高了八倍。此次发布旨在增强阿里巴巴的 Qwen 聊天机器人应用在与字节跳动的 Doubao 等竞争对手之 | [Link](https://longbridge.com/en/news/276045126.md) |
| 五角大楼可能会将阿里巴巴列入黑名单。这是否意味着现在是购买阿里巴巴股票的好时机？ | 五角大楼可能会将阿里巴巴列入黑名单。这是否意味着现在可以购买 BABA 股票？ | [Link](https://longbridge.com/en/news/276355179.md) |

---

> **Disclaimer**: This article is for reference only and does not constitute any investment advice.