---
title: "Williams-Sonoma Expands Global Reach: Pottery Barn Launches Website and Pop-Up Shop in the UK"
description: "Williams-Sonoma, Inc. is expanding in the UK with the launch of a new Pottery Barn website, potterybarn.co.uk, providing UK customers access to its collections for the first time. A Pop-Up Shop will a"
type: "news"
locale: "en"
url: "https://longbridge.com/en/news/258536958.md"
published_at: "2025-09-23T13:00:54.000Z"
---

# Williams-Sonoma Expands Global Reach: Pottery Barn Launches Website and Pop-Up Shop in the UK

> Williams-Sonoma, Inc. is expanding in the UK with the launch of a new Pottery Barn website, potterybarn.co.uk, providing UK customers access to its collections for the first time. A Pop-Up Shop will also open in West Elm, London, featuring best-selling items. The expansion includes Design Crew services and a trade program for design professionals, highlighting Williams-Sonoma's commitment to quality and sustainability in design.

Williams-Sonoma, Inc., the world’s largest digital-first, design-led, and sustainable home retailer, is expanding its presence in the United Kingdom with the launch of a new Pottery Barn website, potterybarn.co.uk. This marks the first time UK customers will have direct access to Pottery Barn’s signature collections, including furniture, bedding, décor, and accessories, all crafted with a focus on quality and sustainability. The launch is accompanied by a Pop-Up Shop inside the West Elm store on Tottenham Court Road in London, offering a curated assortment of the brand’s best-selling items. Additionally, UK customers will benefit from the brand’s popular Design Crew services and a trade program for design professionals. This expansion underscores Williams-Sonoma’s commitment to bringing its timeless design and craftsmanship to a broader audience. Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Williams-Sonoma Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 20250923155610) on September 23, 2025, and is solely responsible for the information contained therein. © Copyright 2025 - Public Technologies (PUBT)

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> **Disclaimer**: This article is for reference only and does not constitute any investment advice.
