---
title: "BAIC Motor Reports Decline in H1 2025 Earnings"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/258798039.md"
description: "BAIC Motor Corporation Limited reported a 12.6% decline in revenue to RMB82.4 billion and an 81.8% drop in net profit to RMB360 million in H1 2025, due to price competition and decreased sales. Gross profit fell by 32.2% to RMB11.9 billion, with net cash from operations down 83% to RMB1.96 billion. Despite these challenges, the company is investing in new energy vehicle development and aims to enhance market share through strategic initiatives. BAIC Motor maintains a strong cash position of RMB25.5 billion and a debt-to-asset ratio of 52.5%."
datetime: "2025-09-25T03:50:37.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/258798039.md)
  - [en](https://longbridge.com/en/news/258798039.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/258798039.md)
---

> Supported Languages: [简体中文](https://longbridge.com/zh-CN/news/258798039.md) | [繁體中文](https://longbridge.com/zh-HK/news/258798039.md)


# BAIC Motor Reports Decline in H1 2025 Earnings

BAIC Motor Corporation Limited, a key player in the automotive industry, is primarily engaged in the manufacturing and sales of passenger vehicles, engines, and auto parts in China. The company operates through several divisions, including Beijing Brand, Beijing Benz, Beijing Hyundai, and Fujian Benz, focusing on both traditional and new energy vehicles.

In the first half of 2025, BAIC Motor reported a revenue of RMB82.4 billion, marking a 12.6% decline from the previous year, attributed to price competition and a decrease in sales. The company’s net profit attributable to shareholders also saw a significant drop of 81.8%, amounting to RMB360 million. Despite these challenges, the company continues to focus on new energy vehicle development and strategic market expansions.

Key financial highlights include a gross profit of RMB11.9 billion, a decrease of 32.2% from the previous year, and a net cash generation from operating activities of RMB1.96 billion, reflecting an 83% decline. The company maintained a strong cash position with RMB25.5 billion in cash and cash equivalents, and a debt-to-asset ratio of 52.5%. BAIC Motor also made significant investments in research and development, spending RMB1.37 billion in the first half of the year.

Looking forward, BAIC Motor aims to enhance its market share by focusing on core operations such as marketing empowerment, cost control, and quality improvement. The company plans to strengthen its presence in the new energy vehicle sector and maintain its leadership in the luxury car market in China. With ongoing strategic initiatives, BAIC Motor is poised to navigate the competitive automotive landscape in the second half of 2025.

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