---
title: "The gold store was packed, and some regretted: after waiting for 2 months, the price increased by 140 yuan per gram"
description: "Clerks from several gold brands are using the rising gold prices as a marketing \"selling point,\" stating that based on this year's international gold price trend, it may become more expensive in the f"
type: "news"
locale: "en"
url: "https://longbridge.com/en/news/260174195.md"
published_at: "2025-10-07T14:12:20.000Z"
---

# The gold store was packed, and some regretted: after waiting for 2 months, the price increased by 140 yuan per gram

> Clerks from several gold brands are using the rising gold prices as a marketing "selling point," stating that based on this year's international gold price trend, it may become more expensive in the future. A clerk at CHOW TAI FOOK told reporters that there is currently a promotional activity, offering a discount of 70 yuan per gram for 24K gold. A clerk at LUK FOOK HOLD stated that during the National Day holiday, large items such as travel bracelets, eel-back bracelets, eight-treasure compasses, and gourds are selling well. "After the National Day, the prices of fixed-price jewelry will also increase by 20%-25%. There was a customer who hesitated for 2 months, and now the gold price has risen by 140 yuan per gram, which they regret."

Several gold brand store employees are using the rising gold prices as a marketing "selling point," stating that based on this year's international gold price trend, it may become more expensive in the future. A Chow Tai Fook store employee told reporters that there is currently a promotional event, offering a discount of 70 yuan per gram for 24K gold. A LUK FOOK HOLD jewelry clerk stated that during the National Day holiday, large items such as travel bracelets, eel back bracelets, eight-treasure compasses, and gourds were hot sellers. "After National Day, the prices of jewelry will also increase by 20%-25%. There was a customer who hesitated for 2 months, and now the gold price has risen by 140 yuan per gram, which they regret."

### Related Stocks

- [01929.HK - CHOW TAI FOOK](https://longbridge.com/en/quote/01929.HK.md)
- [00590.HK - LUK FOOK HOLD](https://longbridge.com/en/quote/00590.HK.md)

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> **Disclaimer**: This article is for reference only and does not constitute any investment advice.