---
title: "Apple’s executive reshuffling isn’t over"
description: "Apple is undergoing an executive reshuffle ahead of former COO Jeff Williams' retirement. Eddy Cue will oversee health and fitness teams, while Craig Federighi takes over watchOS and John Ternus manag"
type: "news"
locale: "en"
url: "https://longbridge.com/en/news/260666415.md"
published_at: "2025-10-10T15:41:01.000Z"
---

# Apple’s executive reshuffling isn’t over

> Apple is undergoing an executive reshuffle ahead of former COO Jeff Williams' retirement. Eddy Cue will oversee health and fitness teams, while Craig Federighi takes over watchOS and John Ternus manages Apple Watch hardware. Johnny Srouji is evaluating his future at Apple. Additionally, fitness chief Jay Blahnik will report to health VP Sumbul Desai amid an internal investigation into conduct, following a lawsuit alleging a toxic work environment.

Apple is preparing to shuffle executive positions ahead of former COO Jeff Williams’ retirement this year, according to a report from *Bloomberg*’s Mark Gurman.

Among other changes, Eddy Cue, Apple’s head of services, will reportedly oversee the health and fitness teams that may soon launch a rumored Health Plus subscription.

Williams previously led Apple’s health initiatives and passed the role of COO to Sabih Khan, the iPhonemaker’s former vice president of operations, in July. The company is splitting up Williams’ other responsibilities before his departure at the end of this year, with Apple software head Craig Federighi taking over watchOS, and hardware leader John Ternus overseeing Apple Watch hardware engineering, according to *Bloomberg*.

*Bloomberg* also reports that Johnny Srouji, Apple’s senior vice president of hardware technologies, is “evaluating his future at the tech giant” just months after his team launched the company’s first in-house modem.

Apple is shuffling other positions as well. *Bloomberg* reports that Apple fitness chief Jay Blahnik will report to health VP Sumbul Desai amid an internal investigation into conduct. Both Blahnik and Desai previously reported to Williams. In August, *The* *New York Times* reported that a former employee sued Blahnik, accusing him of creating a toxic work environment.

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---

> **Disclaimer**: This article is for reference only and does not constitute any investment advice.