---
title: "Xiaomi announces the launch of the 2025 Double 11 promotional event, offering a discount of 2 billion RMB"
description: "Xiaomi announced the launch of the 2025 Double 11 promotional event, with a total promotional amount reaching 2 billion RMB. This event is earlier than in previous years and involves multiple home app"
type: "news"
locale: "en"
url: "https://longbridge.com/en/news/261206045.md"
published_at: "2025-10-15T08:26:15.000Z"
---

# Xiaomi announces the launch of the 2025 Double 11 promotional event, offering a discount of 2 billion RMB

> Xiaomi announced the launch of the 2025 Double 11 promotional event, with a total promotional amount reaching 2 billion RMB. This event is earlier than in previous years and involves multiple home appliances and mobile phone products, with discounts of up to 4,000 RMB. The Xiaomi MIX Fold 4 is reduced by 1,000 RMB, the Xiaomi 15 Ultra is down by 500 RMB, and all versions of the REDMI K80 are reduced by 100 RMB, starting at a price of 1,999 RMB. During the 2024 Double Eleven period, Xiaomi's total payment amount across all channels exceeded 31.9 billion RMB, setting the best performance for the brand's promotional events

Xiaomi (01810.HK) recently announced on its official Weibo that the 2025 Double 11 shopping festival has officially launched. This promotion offers a discount of 2 billion yuan (the same below), with several home appliances discounted by up to 4,000 yuan. This year's shopping season starts earlier than in previous years.

In terms of mobile products, several popular models will be discounted during this period. The Xiaomi MIX Fold 4 foldable smartphone will see a price drop of 1,000 yuan; the Xiaomi 15 Ultra has officially announced a price reduction of 500 yuan; and the REDMI K80 will have a price cut of 100 yuan across all versions, starting at 1,999 yuan.

Official data shows that during the 2024 Double 11 shopping festival, Xiaomi's total payment amount across all channels exceeded 31.9 billion yuan, marking the brand's best performance in promotional history

### Related Stocks

- [XIACY.US - Xiaomi Corporation](https://longbridge.com/en/quote/XIACY.US.md)
- [01810.HK - XIAOMI-W](https://longbridge.com/en/quote/01810.HK.md)

## Related News & Research

| Title | Description | URL |
|-------|-------------|-----|
| ROI-West needs its own pricing to escape China's rare earths grip: Andy Home | A recent surge in rare earth prices has lifted them above the U.S. government's guaranteed floor price for MP Materials, | [Link](https://longbridge.com/en/news/276459435.md) |
| Skandinaviska Enskilda Banken AB publ Has $7.28 Million Stock Position in Coupang, Inc. $CPNG | Skandinaviska Enskilda Banken AB publ increased its stake in Coupang, Inc. (NYSE: CPNG) by 203.4% in Q3, owning 226,000  | [Link](https://longbridge.com/en/news/276439252.md) |
| Breaking Down CF Industries Holdings: 7 Analysts Share Their Views | Analysts' ratings for CF Industries Holdings (NYSE:CF) show a mix of bullish and bearish sentiments from 7 analysts over | [Link](https://longbridge.com/en/news/276477356.md) |
| Alberta Investment Management Corp Boosts Holdings in Palantir Technologies Inc. $PLTR | Alberta Investment Management Corp significantly increased its stake in Palantir Technologies Inc. by 2,082.1% in Q3, ow | [Link](https://longbridge.com/en/news/276328299.md) |
| Martin Marietta Faces Rising Tax Uncertainty That Threatens Earnings and Free Cash Flow | Martin Marietta Materials (MLM) is facing significant tax uncertainty that could impact its earnings and free cash flow. | [Link](https://longbridge.com/en/news/276504911.md) |

---

> **Disclaimer**: This article is for reference only and does not constitute any investment advice.