--- title: "Meituan's Wang Puzhong: The average spending per dine-in customer has dropped to levels seen ten years ago" description: "On October 16th, at the 8th Restaurant Industry Conference, a set of industry-wide data on the takeaway battle revealed that 75% of the new takeaway orders this year came from the low-price range of u" type: "news" locale: "en" url: "https://longbridge.com/en/news/261422530.md" published_at: "2025-10-16T11:03:30.000Z" --- # Meituan's Wang Puzhong: The average spending per dine-in customer has dropped to levels seen ten years ago > On October 16th, at the 8th Restaurant Industry Conference, a set of industry-wide data on the takeaway battle revealed that 75% of the new takeaway orders this year came from the low-price range of under 15 yuan. After the takeaway battle in May, nearly half of the incremental orders generated through subsidies were beverages, leading to a surge in orders for many milk tea and coffee shops. In addition, Wang Puzhong, CEO of Meituan's core local business, stated that the average spending per customer in the dining industry has approached the levels of 2015. According to the data released at the conference, the overall average spending per customer has still fallen to a phase low, forcing merchants to rely on low prices to maintain orders On October 16th, at the 8th Restaurant Industry Conference, a set of industry-wide data on the takeaway battle revealed that 75% of the new takeaway orders this year came from the low-price range of under 15 yuan. After the takeaway battle in May, nearly half of the incremental orders generated through subsidies were beverages, leading to a surge in orders for many milk tea and coffee shops. In addition, Wang Puzhong, CEO of Meituan's core local business, stated that the average spending per customer in the dining industry has approached the levels of 2015. According to the data released at the conference, the overall average spending per customer has still fallen to a phase low, forcing merchants to rely on low prices to maintain orders ### Related Stocks - [MPNGY.US - Meituan](https://longbridge.com/en/quote/MPNGY.US.md) - [03690.HK - MEITUAN](https://longbridge.com/en/quote/03690.HK.md) ## Related News & Research | Title | Description | URL | |-------|-------------|-----| | 美团:本集团预期 2025 年度录得亏损约人民币 233 亿元至人民币 243 亿元 | 美团预计 2025 年度将录得亏损约人民币 233 亿元至 243 亿元,而 2024 年度则录得溢利约 358.08 亿元。预期亏损主要源于核心本地商业分部的经营溢利从 2024 年的约 524.15 亿元转为 2025 年的约 68 亿 | [Link](https://longbridge.com/en/news/275897016.md) | | 叮咚卖身,前置仓模式终结 | 叮咚买菜以 7.17 亿美元被美团收购,标志着前置仓模式的终结。尽管叮咚买菜在生鲜电商市场表现出色,保持盈利并运营超过 1000 个前置仓,但高昂的成本限制了其扩展。此次收购将使叮咚买菜获得美团的资金和流量支持,助力其全国市场的拓展。美团通 | [Link](https://longbridge.com/en/news/275259644.md) | | 美团拿下叮咚买菜 | 既是防御,也是进攻。 | [Link](https://longbridge.com/en/news/274963647.md) | | 市场监管总局约谈阿里巴巴、抖音、百度、腾讯、京东、美团、淘宝闪购等平台企业 | 市场监管总局于 2 月 13 日约谈了阿里巴巴、抖音、百度、腾讯、京东、美团和淘宝闪购等平台企业,要求它们遵守相关法律法规,落实主体责任,规范促销行为,并杜绝 “内卷式” 竞争,以维护公平竞争市场环境,促进平台经济的创新与健康发展。 | [Link](https://longbridge.com/en/news/275975190.md) | | 低价、外卖、外部压力环绕下,百胜中国真找准了 “最佳平衡点”? | 开店还在提速 | [Link](https://longbridge.com/en/news/274929623.md) | --- > **Disclaimer**: This article is for reference only and does not constitute any investment advice.