<div id="readability-page-1"><figure>  <img src="https://imageproxy.pbkrs.com/https://platform.theverge.com/wp-content/uploads/sites/2/2025/10/STK419_DEEPFAKE_CVIRGINIA_C.gif/query-Y3JvcD0wLDAsMTAwLDEwMCZxdWFsaXR5PTkwJnN0cmlwPWFsbA?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" width="2040" height="1360" original-src="https://imageproxy.pbkrs.com/https://platform.theverge.com/wp-content/uploads/sites/2/2025/10/STK419_DEEPFAKE_CVIRGINIA_C.gif/query-Y3JvcD0wLDAsMTAwLDEwMCZxdWFsaXR5PTkwJnN0cmlwPWFsbA"/>  <figcaption>  C2PA has merit, but it isn’t enough to protect online users from being misled by OpenAI’s deepfake factory. </figcaption> </figure> <p>OpenAI's new deepfake machine, Sora, has proven that artificial intelligence is alarmingly good at faking reality. The AI-generated video platform, powered by OpenAI's new Sora 2 model, has churned out detailed (and often offensive or harmful) videos of famous people like Martin Luther King Jr., Michael Jackson, and Bryan Cranston, as well as copyrighted characters like SpongeBob and Pikachu. Users of the app who voluntarily shared their likenesses have seen themselves shouting racial slurs or turned into fuel for fetish accounts.</p> <p>On Sora, there's a clear understanding that everything you see and hear isn't real. But like any piece of socia …</p> <p>Read the full story at The Verge.</p></div>

OpenAI

<p>OpenAI's new deepfake platform, Sora, highlights the inadequacies of current deepfake detection methods. Despite the merits of C2PA, it fails to safeguard users from misleading content generated by Sora, which can create harmful videos of public figures and copyrighted characters. Users have reported seeing their likenesses misused in offensive contexts, raising concerns about the implications of such technology in social media.</p>

Sora is showing us how broken deepfake detection is