---
title: "KUAISHOU adjusts the local life business structure to expand revenue scale to support the business"
description: "KUAISHOU announced on October 24th a major adjustment to its local life services business, with discussions underway regarding new operational policies for the catering, comprehensive, and hotel trave"
type: "news"
locale: "en"
url: "https://longbridge.com/en/news/263546296.md"
published_at: "2025-10-30T14:12:38.000Z"
---

# KUAISHOU adjusts the local life business structure to expand revenue scale to support the business

> KUAISHOU announced on October 24th a major adjustment to its local life services business, with discussions underway regarding new operational policies for the catering, comprehensive, and hotel travel sectors. The adjustment direction includes transforming service providers into advertising service providers, taking on more advertising placement tasks. This adjustment is the largest in recent years, with the establishment of the Life Services Division, which will be integrated with the advertising business. Liu Xiao will serve as the head, while the former head, Xiao Gu, will transition to a business consultant role

On October 24th, reporters learned from multiple independent sources that KUAISHOU's local life business adjustments are not yet over. Currently, the catering, comprehensive, and hotel travel businesses are holding intensive meetings to discuss upcoming operational policies. One relatively certain adjustment direction is to transform local life service providers into advertising service providers, taking on more advertising spending tasks. Before the National Day holiday, KUAISHOU's commercialization system underwent an organizational restructuring. Among them, the adjustment of the local life business is the largest adjustment in recent years. According to the announcement, the local life division has officially been renamed the life services division, integrating with the commercialization system's clue advertising business. Liu Xiao has been appointed as the head of the life services division, reporting to KUAISHOU's Senior Vice President Wang Jianwei. The original head of the local life division, Xiao Gu, has stepped down and transitioned to a business consultant role at the company

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> **Disclaimer**: This article is for reference only and does not constitute any investment advice.