--- title: "\"Japanese Stocks\" Sony (6758.JP) rose 3% after being upgraded to \"Buy\" by Nomura, with a target price increase" type: "News" locale: "en" url: "https://longbridge.com/en/news/266692617.md" description: "Sony (6758.JP) stock price closed up 2.98% today, reaching 4,461 yen. Nomura Securities raised its investment rating from \"Neutral\" to \"Buy,\" increasing the target price from 4,700 yen to 5,300 yen, and upgraded the performance forecast for the period ending March 2027. Growth in PS Plus memberships and ARPU has driven profitability in network services, while the renewal of music streaming contracts has also contributed to growth. The entertainment business has become core, with gaming and music profitability expected to remain high" datetime: "2025-11-20T08:48:38.000Z" locales: - [zh-CN](https://longbridge.com/zh-CN/news/266692617.md) - [en](https://longbridge.com/en/news/266692617.md) - [zh-HK](https://longbridge.com/zh-HK/news/266692617.md) --- > Supported Languages: [简体中文](https://longbridge.com/zh-CN/news/266692617.md) | [繁體中文](https://longbridge.com/zh-HK/news/266692617.md) # "Japanese Stocks" Sony (6758.JP) rose 3% after being upgraded to "Buy" by Nomura, with a target price increase Sony (6758.JP) closed at 4,461 yen today (20th), up 2.98% for the day. Nomura Securities upgraded its investment rating from "Neutral" to "Buy," raising the target price from 4,700 yen to 5,300 yen, and revised its earnings forecast for the period ending March 2027. The growth in PS Plus memberships and ARPU has driven the expansion of network service profits, while the renewal of music streaming contracts has also boosted growth, making the entertainment business core, with gaming and music profits expected to remain high ### Related Stocks - [Sony Group Corporation (SONY.US)](https://longbridge.com/en/quote/SONY.US.md) ## Related News & Research - [Sony is raising PS5 prices by $100 in April](https://longbridge.com/en/news/280792596.md) - [Key facts: Sony Raises PS5 Prices; Portal $249.99; Cites Memory-supply](https://longbridge.com/en/news/280871557.md) - [Sony Electronics Unveils New BRAVIA® Theater Home Audio Lineup for Enhancing Home Cinema Experience](https://longbridge.com/en/news/280502942.md) - [Sony Expands Bravia Home Audio Lineup, Adds New Mid-Tier LED TV](https://longbridge.com/en/news/280506993.md) - [Sony Raises PS5 Prices Globally for Second Time in a Year](https://longbridge.com/en/news/280958844.md)