
Acer and ASUS plan to raise prices due to the impact of storage shortages and price increases
The shortage and price increase of storage continue. On the 15th, laptop brands Acer and ASUS both confirmed that they will "moderately reflect costs" and raise PC prices. Acer Chairman Chen Junsheng pointed out that the product prices in Q1 next year will be different from Q4 this year, but the real challenge lies in the Q2 quotes. To secure more storage, he has visited Micron Tech, hoping to obtain more supplies. ASUS Co-CEO Hu Shubin stated, "Brand owners still need to moderately reflect (costs)," and ASUS will decide the most suitable (price increase) timing based on market dynamics, adjusting product combinations and prices flexibly. (Taiwan Economic Daily)

