---
title: "Shaq Declined an $80,000 Expense, Then Turned It Into a Million-Dollar Win"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/270412340.md"
description: "Shaquille O'Neal turned down an $80,000 security expense, opting for Ring's economical solution. His $1 million investment in Ring contributed to its growth, leading to Amazon's $1 billion acquisition. O'Neal's strategy, based on product belief, showcases his business acumen, enhancing his $500 million net worth."
datetime: "2025-12-21T19:20:52.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/270412340.md)
  - [en](https://longbridge.com/en/news/270412340.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/270412340.md)
---

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# Shaq Declined an $80,000 Expense, Then Turned It Into a Million-Dollar Win

NBA superstar **Shaquille O’Neal** has demonstrated that his business acumen is as impressive as his basketball skills. O’Neal’s decision to opt for a cost-effective security solution for his property has resulted in a lucrative investment.

**What Happened**: In a 2019 interview with CNBC, O’Neal disclosed that he declined an offer to install $80,000 worth of security cameras at his Atlanta residence.

Instead, he chose a more economical option from **Ring**, outfitting his home with 10 to 15 cameras for approximately $2,000.

After experiencing the product’s effectiveness and cost-efficiency firsthand, O’Neal decided to invest in Ring.

During the interview, he said that he met with Ring’s CEO, Jamie, at a Las Vegas conference and expressed his desire to contribute to the company’s expansion.

Also Read: Shaquille O’Neal Won’t Share His Fortune With His Kids: ‘I’m Not Going To Hand It to You’

O’Neal’s $1 million investment in Ring significantly contributed to the company’s growth in the security camera industry.

In 2018, **Amazon Inc.** (NASDAQ:AMZN) purchased Ring for an estimated $1 billion, making it one of O’Neal’s most profitable investments.

**Why It Matters**: O’Neal’s investment strategy is rooted in his belief in the products he invests in. His decision to invest in Ring is a testament to his business philosophy, which combines prudence with a conviction in the product’s potential to benefit others.

This approach has not only helped him amass a net worth of $500 million but also solidified his reputation as a savvy investor.

Read Next

Shaq Accidentally Invested $250,000 In This Company, Now Its Value Is Skyrocketing: ‘My Only Regret, I Wish I Would Have Bought More'

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