---
title: "According to reports, XIABUXIABU's new brand \"XIABU Ranch\" will open its first store tomorrow at Shanghai Fortune Plaza"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/271080619.md"
description: "According to the Securities Times, XIABUXIABU Group will expand into a new business line, launching a self-service hot pot brand \"XIABU Ranch,\" with the first store opening tomorrow (31st) at Shanghai Fortune Plaza. It is reported that \"XIABU Ranch\" is positioned as a light luxury self-service hot pot, aiming to provide young people with a social hot pot experience that combines high quality and affordable prices. Before the Spring Festival, two more stores will successively open in Shanghai, completing the initial market layout for this brand"
datetime: "2025-12-30T08:29:16.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/271080619.md)
  - [en](https://longbridge.com/en/news/271080619.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/271080619.md)
---

# According to reports, XIABUXIABU's new brand "XIABU Ranch" will open its first store tomorrow at Shanghai Fortune Plaza

According to the Securities Times, XIABUXIABU Group will explore a new business line and launch a self-service hot pot brand "XIABU Ranch," with the first store opening tomorrow (31st) at Shanghai Fortune Plaza.

It is reported that "XIABU Ranch" is positioned as a light luxury self-service hot pot, aiming to provide young people with a social hot pot experience that combines high quality and affordable prices. Before the Spring Festival, two more stores will successively open in Shanghai, completing the initial market layout for the brand

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