--- title: "Colgate-Palmolive Company (NYSE:CL) is a favorite amongst institutional investors who own 86%" type: "News" locale: "en" url: "https://longbridge.com/en/news/271429638.md" description: "Colgate-Palmolive Company (NYSE:CL) has significant institutional ownership, with institutions holding 86% of shares, indicating sensitivity to their trading actions. The largest shareholder is The Vanguard Group, Inc. at 10%. Insider ownership is under 1%, while the general public holds 14%. This ownership structure suggests that institutional investors have a strong influence on the company, and their market moves are closely monitored by retail investors. Analysts' sentiments and forecasts are also important for understanding the company's future prospects." datetime: "2026-01-04T16:50:47.000Z" locales: - [zh-CN](https://longbridge.com/zh-CN/news/271429638.md) - [en](https://longbridge.com/en/news/271429638.md) - [zh-HK](https://longbridge.com/zh-HK/news/271429638.md) --- # Colgate-Palmolive Company (NYSE:CL) is a favorite amongst institutional investors who own 86% ### Key Insights - Significantly high institutional ownership implies Colgate-Palmolive's stock price is sensitive to their trading actions - 50% of the business is held by the top 24 shareholders - Recent sales by insiders We've found 21 US stocks that are forecast to pay a dividend yield of over 6% next year. See the full list for free. To get a sense of who is truly in control of Colgate-Palmolive Company (NYSE:CL), it is important to understand the ownership structure of the business. The group holding the most number of shares in the company, around 86% to be precise, is institutions. In other words, the group stands to gain the most (or lose the most) from their investment into the company. Since institutional have access to huge amounts of capital, their market moves tend to receive a lot of scrutiny by retail or individual investors. As a result, a sizeable amount of institutional money invested in a firm is generally viewed as a positive attribute. Let's take a closer look to see what the different types of shareholders can tell us about Colgate-Palmolive. See our latest analysis for Colgate-Palmolive NYSE:CL Ownership Breakdown January 4th 2026 ## What Does The Institutional Ownership Tell Us About Colgate-Palmolive? Many institutions measure their performance against an index that approximates the local market. So they usually pay more attention to companies that are included in major indices. We can see that Colgate-Palmolive does have institutional investors; and they hold a good portion of the company's stock. This implies the analysts working for those institutions have looked at the stock and they like it. But just like anyone else, they could be wrong. It is not uncommon to see a big share price drop if two large institutional investors try to sell out of a stock at the same time. So it is worth checking the past earnings trajectory of Colgate-Palmolive, (below). Of course, keep in mind that there are other factors to consider, too. NYSE:CL Earnings and Revenue Growth January 4th 2026 Since institutional investors own more than half the issued stock, the board will likely have to pay attention to their preferences. We note that hedge funds don't have a meaningful investment in Colgate-Palmolive. Looking at our data, we can see that the largest shareholder is The Vanguard Group, Inc. with 10% of shares outstanding. In comparison, the second and third largest shareholders hold about 8.6% and 6.0% of the stock. After doing some more digging, we found that the top 24 have the combined ownership of 50% in the company, suggesting that no single shareholder has significant control over the company. While it makes sense to study institutional ownership data for a company, it also makes sense to study analyst sentiments to know which way the wind is blowing. There are plenty of analysts covering the stock, so it might be worth seeing what they are forecasting, too. ## Insider Ownership Of Colgate-Palmolive While the precise definition of an insider can be subjective, almost everyone considers board members to be insiders. Management ultimately answers to the board. However, it is not uncommon for managers to be executive board members, especially if they are a founder or the CEO. Most consider insider ownership a positive because it can indicate the board is well aligned with other shareholders. However, on some occasions too much power is concentrated within this group. Our information suggests that Colgate-Palmolive Company insiders own under 1% of the company. As it is a large company, we'd only expect insiders to own a small percentage of it. But it's worth noting that they own US$70m worth of shares. It is always good to see at least some insider ownership, but it might be worth checking if those insiders have been selling. ## General Public Ownership With a 14% ownership, the general public, mostly comprising of individual investors, have some degree of sway over Colgate-Palmolive. While this size of ownership may not be enough to sway a policy decision in their favour, they can still make a collective impact on company policies. ## Next Steps: I find it very interesting to look at who exactly owns a company. But to truly gain insight, we need to consider other information, too. For example, we've discovered **1 warning sign for Colgate-Palmolive** that you should be aware of before investing here. If you are like me, you may want to think about whether this company will grow or shrink. Luckily, you can check this free report showing analyst forecasts for its future. NB: Figures in this article are calculated using data from the last twelve months, which refer to the 12-month period ending on the last date of the month the financial statement is dated. This may not be consistent with full year annual report figures. Mobile Infrastructure for Defense and Disaster The next wave in robotics isn't humanoid. Its fully autonomous towers delivering 5G, ISR, and radar in under 30 minutes, anywhere. Get the investor briefing before the next round of contracts Sponsored On Behalf of CiTech ### Related Stocks - [CL.US](https://longbridge.com/en/quote/CL.US.md) ## Related News & Research - [Danica Pension Livsforsikringsaktieselskab Decreases Stock Position in Colgate-Palmolive Company $CL](https://longbridge.com/en/news/284878728.md) - [Colgate-Palmolive (CL) Q1 Earnings: What To Expect](https://longbridge.com/en/news/284684459.md) - [Colgate-Palmolive Q1 sales beat estimates on broad-based growth](https://longbridge.com/en/news/284888824.md) - [Colgate-Palmolive syndicates product data across sellers](https://longbridge.com/en/news/284257807.md) - [Inscription Capital LLC Has $3.82 Million Stake in Colgate-Palmolive Company $CL](https://longbridge.com/en/news/284197661.md)