---
title: "Ministry of Commerce: Encourage consumers to earn points by purchasing green products, which can be used to redeem discounts on goods or service benefits"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/271620195.md"
description: "Vice Minister of Commerce Sheng Qiuping stated at a press conference that a green consumption points system will be established to encourage consumers to earn points by purchasing green products and using low-carbon services, which can be redeemed for discounts on goods or service benefits. The Ministry of Commerce supports industry associations in exploring a points system that can be redeemed both online and offline, promoting retail enterprises and e-commerce platforms to standardize points collection and promote green consumption behavior"
datetime: "2026-01-06T08:08:47.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/271620195.md)
  - [en](https://longbridge.com/en/news/271620195.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/271620195.md)
---

# Ministry of Commerce: Encourage consumers to earn points by purchasing green products, which can be used to redeem discounts on goods or service benefits

The State Council Information Office held a press conference on promoting green consumption. Sheng Qiuping, Deputy Minister of the Ministry of Commerce, stated at the meeting that the market should play a leading role in constructing a green consumption points system. The Ministry of Commerce will support industry associations in exploring the establishment of a universal green consumption points system that can be redeemed both online and offline, guiding retail enterprises, e-commerce platforms, and others to standardize points collection. Consumers are encouraged to earn points by purchasing green products and using low-carbon services, which can be redeemed for discounts on goods or service benefits. For example, some use green certificates and green electricity to reduce energy costs; some establish "green consumption accounts" to incentivize green consumption behavior with multiple points; and others adopt an "Internet + recycling" model to provide discount coupons to support public welfare projects. These are all good practices, and the Ministry of Commerce will summarize and promote them in a timely manner. (China.com)

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