--- title: "Alibaba Integrates Qwen AI With Alipay, Taobao To Create Ultimate Super-Assistant" type: "News" locale: "en" url: "https://longbridge.com/en/news/272697788.md" description: "Alibaba is enhancing its consumer AI strategy by integrating its Qwen app with Taobao, Alipay, and travel services, aiming to create a comprehensive digital assistant. This integration allows over 100 million users to perform tasks like food ordering and trip booking seamlessly. Although initial tests show promise, some functionalities are still limited. Alibaba has committed over $53 billion to AI development and is focusing on open-source strategies to boost its AI capabilities. Despite a recent stock increase of over 106%, profitability from AI remains uncertain in the short term." datetime: "2026-01-15T12:08:36.000Z" locales: - [zh-CN](https://longbridge.com/zh-CN/news/272697788.md) - [en](https://longbridge.com/en/news/272697788.md) - [zh-HK](https://longbridge.com/zh-HK/news/272697788.md) --- > Supported Languages: [简体中文](https://longbridge.com/zh-CN/news/272697788.md) | [繁體中文](https://longbridge.com/zh-HK/news/272697788.md) # Alibaba Integrates Qwen AI With Alipay, Taobao To Create Ultimate Super-Assistant **Alibaba Group Holding Ltd** (NYSE:BABA) is ramping up its consumer AI ambitions as it works to turn its chatbot into a central hub for everyday digital services. ## Alibaba Pushes Qwen Toward a One-Stop AI Assistant Alibaba is accelerating its push into consumer-facing artificial intelligence by deeply integrating its Qwen AI app with the company's core services. It aims to turn the chatbot into a single entry point for shopping, travel, payments, and everyday tasks. The Chinese e-commerce juggernaut plans to link Taobao, Alipay, travel platform Fliggy, and mapping service Amap directly to Qwen, marking its most ambitious step yet to position the app as a one-stop AI assistant. The integration, which has entered public testing in China, allows Qwen's more than 100 million users to complete tasks such as ordering food, booking trips, and making payments without switching between multiple apps, Bloomberg reported on Thursday. For now, full in-app transactions are supported mainly for food delivery, with broader shopping categories still being integrated. ## **Early Use Cases Show Promise, With Limits** At a launch event in Hangzhou, Alibaba executives demonstrated Qwen completing real-world tasks, including recommending a robot vacuum cleaner and booking flights, the Wall Street Journal reported on Thursday. Early tests showed the app could handle basic recommendations and payments, though it still struggled with some functions, such as generating direct product links for certain shopping requests. Alibaba introduced Qwen in November as a major move into consumer AI and has steadily expanded its capabilities. The company has also rolled out an invite-only "task assistant" that can perform more complex actions, such as making phone calls or processing large volumes of documents. ## **Open-Source Strategy And Long-Term AI Bet** Alibaba aims to weave its multiple consumer services—including e-commerce, travel, payments, streaming, and food delivery—into a unified AI-driven experience. Chief Executive Officer Eddie Wu has pledged more than $53 billion toward infrastructure and AI development, an amount he has said could rise over time. While Alibaba's open-source Qwen models have gained traction—downloads exceeded 700 million on Hugging Face in early January—Bloomberg Intelligence cautioned that near-term profitability from AI may remain limited, particularly in the cloud business. Alibaba stock gained over 106% in the last 12 months, driven by its cloud unit endeavours and a favourable domestic regulatory regime. The company is moving to unlock more value from its AI strategy by doubling down on open-source development as adoption of its Qwen models accelerates and investor confidence in its long-term AI position improves. **BABA Price Action:** Alibaba Gr Hldgs shares were down 0.33% at $169.34 during premarket trading on Thursday, according to Benzinga Pro data. _Photo by Poetra.RH via Shutterstock_ ### Related Stocks - [KraneShares 2x Long BABA Daily ETF (KBAB.US)](https://longbridge.com/en/quote/KBAB.US.md) - [YieldMax BABA Option Income Strategy ETF (BABO.US)](https://longbridge.com/en/quote/BABO.US.md) - [GraniteShares 2x Long BABA Daily ETF (BABX.US)](https://longbridge.com/en/quote/BABX.US.md) - [BABA-W (09988.HK)](https://longbridge.com/en/quote/09988.HK.md) - [Alibaba Group Holding Limited (BABA.US)](https://longbridge.com/en/quote/BABA.US.md) ## Related News & Research - [Insig AI Plans Growth Drive and Eyes Nasdaq Dual Listing](https://longbridge.com/en/news/281311983.md) - [How to use AI to take over your workflow (without writing code)](https://longbridge.com/en/news/281679655.md) - [Helport AI (NASDAQ:HPAI) Shares Down 5.3% - Here's Why](https://longbridge.com/en/news/281608964.md) - [MedPal AI Wins Strong Shareholder Backing at AGM as It Expands AI Health Platform](https://longbridge.com/en/news/281501359.md) - [SGTech launches AI-Ready initiative for SMEs](https://longbridge.com/en/news/281485464.md)