---
title: "In the report from major banks, China International Capital Corporation raised the target price for EAST BUY to 30 yuan and maintained the \"outperform industry\" rating"
description: "CICC released a report, raising the target price for EAST BUY to HKD 30, maintaining an \"outperform\" rating. Total revenue for the first half of the 2026 fiscal year grew by 5.7% to RMB 2.31 billion, "
type: "news"
locale: "en"
url: "https://longbridge.com/en/news/274586308.md"
published_at: "2026-02-03T02:11:45.000Z"
---

# In the report from major banks, China International Capital Corporation raised the target price for EAST BUY to 30 yuan and maintained the "outperform industry" rating

> CICC released a report, raising the target price for EAST BUY to HKD 30, maintaining an "outperform" rating. Total revenue for the first half of the 2026 fiscal year grew by 5.7% to RMB 2.31 billion, slightly below expectations; adjusted net profit reached RMB 258 million, exceeding expectations by 68%. Due to the strengthened management team's capabilities and improved operational efficiency, revenue forecasts for the 2026 and 2027 fiscal years have been raised by 3.1% and 4.8%, respectively. Adjusted net profit forecasts have been raised by 80.2% and 32.1%, respectively

CICC published a report stating that EAST BUY (01797.HK) announced its performance for the first half of the fiscal year 2026, with total revenue increasing by 5.7% year-on-year to RMB 2.31 billion, slightly below expectations. Adjusted net profit reached RMB 258 million, exceeding expectations by 68%. Due to the strengthening of the management team's capabilities and operational efficiency improvements, the bank raised its revenue forecasts for fiscal years 2026 and 2027 by 3.1% and 4.8% to RMB 5.19 billion and RMB 5.9 billion, respectively.

Based on the improvement in gross margin and operational efficiency, the bank raised its adjusted net profit forecasts for EAST BUY for fiscal years 2026 and 2027 by 80.2% and 32.1% to RMB 437 million and RMB 410 million, respectively. Due to a more optimistic profit growth outlook, the target price was raised by 25% to HKD 30. The rating is maintained at "Outperform the Industry."

### Related Stocks

- [01797.HK - EAST BUY](https://longbridge.com/en/quote/01797.HK.md)

## Related News & Research

| Title | Description | URL |
|-------|-------------|-----|
| East Buy Enters Lease Agreement With CEO | East Buy Enters Lease Agreement With CEO | [Link](https://longbridge.com/en/news/271448697.md) |
| Assessing East Buy Holding (SEHK:1797) Valuation As Earnings Anticipation Drives Recent Share Price Strength | East Buy Holding (SEHK:1797) is gaining attention ahead of its earnings release on January 28, 2026, with a recent share | [Link](https://longbridge.com/en/news/273785824.md) |
| East Buy Rides Into China's Instant Commerce War Zone | East Buy is entering China's instant commerce sector, aiming to build same-day delivery capabilities in its top markets  | [Link](https://longbridge.com/en/news/274334121.md) |
| East Buy Holding Limited (1797) Receives a Buy from CICC | In a report released yesterday, from CICC maintained a Buy rating on East Buy Holding Limited, with a price target of HK | [Link](https://longbridge.com/en/news/274604145.md) |
| East Buy Holding Announces Subscription of Wealth Management Products | East Buy Holding Ltd. has announced its subscription to wealth management products from CGB and CMB, classified as major | [Link](https://longbridge.com/en/news/265124118.md) |

---

> **Disclaimer**: This article is for reference only and does not constitute any investment advice.