---
title: "\"Profit Warning\" PLAYMATES TOYS expects to incur a loss of HKD 15 million for the full year"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/275100505.md"
description: "PLAYMATES TOYS expects a net loss of 15 million yuan in 2025, with revenue of 512 million yuan, a significant decrease from 931 million yuan in the same period of 2024. The decline in revenue is mainly due to the failure to benefit from the movie \"Godzilla x Kong: The New Empire\" as it did last year, and the \"Teenage Mutant Ninja Turtles\" brand lacks support from major events, leading to a slowdown in demand. In addition, trade tensions have affected the transportation of goods to the U.S. market. Although the \"Power Rangers\" products launched in the fall partially offset the impact, tariffs have negatively affected profits since the second quarter of 2025"
datetime: "2026-02-06T08:54:44.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/275100505.md)
  - [en](https://longbridge.com/en/news/275100505.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/275100505.md)
---

# "Profit Warning" PLAYMATES TOYS expects to incur a loss of HKD 15 million for the full year

PLAYMATES TOYS (00869.HK) announced that it expects revenue for the year ending December 31, 2025, to be HKD 512 million, compared to HKD 931 million for the same period in 2024; the net loss for the period is expected to be HKD 15 million, compared to a net profit of HKD 132 million for the same period in 2024.

The company explained that the decrease in revenue is due to the inability to benefit from the release of the movie "Godzilla x Kong: The New Empire" as it did last year, with product shipments for "Godzilla x Kong" expected to decline; at the same time, there are no major entertainment events to promote the "Teenage Mutant Ninja Turtles" brand, leading to a slowdown in demand for the "Teenage Mutant Ninja Turtles" product line. Additionally, the escalation of trade tensions has hindered shipments to the U.S. market in April, although some of the impact has been offset by the company's launch of "Power Rangers" products in the fall.

Furthermore, starting from the second quarter of 2025, tariffs will negatively impact profits from sales in the U.S. market, with some of the impact being offset by selective price adjustments implemented in the third quarter of 2025. As of the end of last year, the group's treasury investments in listed securities had unrealized and realized net gains and interest income of approximately HKD 19 million and HKD 40 million, respectively, compared to HKD 32 million and HKD 55 million in the previous year

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