---
title: "Yerba Madre, leading in yerba mate, unveils new flavors and formats at Natural Products Expo West after 30 years."
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/275520599.md"
description: "On February 10, 2026, Yerba Madre, the top yerba mate brand, will showcase its latest innovative products at Natural Products Expo West in Oakland, California and Los Angeles. The lineup includes a variety of offerings such as loose leaf, bottled, canned, sparkling, and convenience-exclusive formats. This marks the company's most extensive innovation slate yet, highlighting its commitment to diversity and expansion in the market. Get ready to explore the new range of products from Yerba Madre at the expo."
datetime: "2026-02-10T22:12:35.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/275520599.md)
  - [en](https://longbridge.com/en/news/275520599.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/275520599.md)
---

> Supported Languages: [简体中文](https://longbridge.com/zh-CN/news/275520599.md) | [繁體中文](https://longbridge.com/zh-HK/news/275520599.md)


# Yerba Madre, leading in yerba mate, unveils new flavors and formats at Natural Products Expo West after 30 years.

On February 10, 2026, Yerba Madre, the top yerba mate brand, will showcase its latest innovative products at Natural Products Expo West in Oakland, California and Los Angeles. The lineup includes a variety of offerings such as loose leaf, bottled, canned, sparkling, and convenience-exclusive formats. This marks the company's most extensive innovation slate yet, highlighting its commitment to diversity and expansion in the market. Get ready to explore the new range of products from Yerba Madre at the expo.

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