MEMESTRATEGY launches the world's first Pokémon card tokenized fund

MEMESTRATEGY (02440.HK) announced the launch of the world's first Pokémon trading card tokenized fund, providing institutional-grade access for professional investors to invest in the trading card market through the licensed alternative asset digital investment platform EVIDENT Platform Services Limited (EVIDENT), marking an important step for trading cards to officially become recognized as an alternative investment asset.

The global collectibles market is expected to reach USD 628 billion by 2031. Driven by the increasing attention of digital age consumers and institutions towards alternative assets, the trading card sub-market is projected to surge from USD 14.7 billion in 2025 to USD 37.42 billion by 2034.

MEMESTRATEGY, in collaboration with EVIDENT, offers tokenized rights to the fund for professional investors. The CEO of the strategy, Chen Zhancheng, stated that this initiative aims to leverage the unique market dynamics of cultural assets through rigorous institutional-level financial standards. The collectibles market is rapidly expanding; however, participation by institutional investors is often limited due to logistics and security considerations. To address this, the company has pioneered a convenient and secure structure that allows professional investors to participate in this continuously growing market without the burden of physical ownership.

MEMESTRATEGY will act as the general partner of the fund through its wholly-owned subsidiary RWA Labs Limited and will also serve as a limited partner for strategic investments, reflecting the company's strong belief in the long-term cultural significance and market position of cultural collectibles