--- title: "Braemar Hotels & Resorts Announces CFO Transition Plan" type: "News" locale: "en" url: "https://longbridge.com/en/news/278116359.md" description: "Braemar Hotels & Resorts announced a CFO transition plan, with Deric Eubanks voluntarily terminating his role effective March 31, 2026. Justin Coe, currently the Chief Accounting Officer, will take over as principal financial officer. Eubanks will receive $1,796,000 in severance and provide consulting services during the transition. The latest analyst rating for BHR stock is a Hold with a $3.00 price target, reflecting mixed fundamentals and a high dividend yield. Braemar focuses on luxury hotels and resorts, operating under Ashford Hospitality Advisors and Ashford Inc." datetime: "2026-03-06T14:00:57.000Z" locales: - [zh-CN](https://longbridge.com/zh-CN/news/278116359.md) - [en](https://longbridge.com/en/news/278116359.md) - [zh-HK](https://longbridge.com/zh-HK/news/278116359.md) --- # Braemar Hotels & Resorts Announces CFO Transition Plan ### Claim 70% Off TipRanks Premium - Unlock hedge fund-level data and powerful investing tools for smarter, sharper decisions - Stay ahead of the market with the latest news and analysis and maximize your portfolio's potential An update from Braemar Hotels & Resorts ( (BHR) ) is now available. On March 5, 2026, Ashford Hospitality Advisors, a subsidiary of Ashford Inc., and Chief Financial Officer Deric Eubanks agreed that he would voluntarily terminate his employment effective March 31, 2026, ending his concurrent CFO roles at Ashford Hospitality Trust and Braemar Hotels & Resorts on that date. Effective the same day, Justin Coe, currently Braemar’s Chief Accounting Officer and principal accounting officer, will assume the role of principal financial officer, with the company emphasizing that he has no related-party arrangements, family ties to executives, or reportable conflicts of interest. Under a Release and Waiver Agreement, Eubanks will receive $1,796,000 in severance paid over 12 months starting April 2026, remain eligible for a 2025 cash incentive bonus, and retain continued vesting of deferred cash grants totaling $3,316,223, in exchange for consulting support, restrictive covenants, and a broad waiver of claims. He will provide remote consulting services of up to 40 hours per month tied to the vesting of his deferred grants and up to 20 hours per week through June 30, 2026 for an additional $200,000, arrangements that aim to ensure continuity in financial and strategic matters across Braemar and the affiliated Ashford entities during the leadership transition. The most recent analyst rating on (BHR) stock is a Hold with a $3.00 price target. To see the full list of analyst forecasts on Braemar Hotels & Resorts stock, see the BHR Stock Forecast page. **Spark’s Take on BHR Stock** According to Spark, TipRanks’ AI Analyst, BHR is a Neutral. Overall score reflects pressured fundamentals (declining revenue and ongoing losses, with leverage risk) partially offset by resilient cash flow signals, a modestly improving technical setup, and a mixed-but-improving operating narrative from the earnings call (RevPAR and EBITDA growth led by resorts). Valuation support comes mainly from the high dividend yield, tempered by negative earnings (negative P/E). To see Spark’s full report on BHR stock, click here. **More about Braemar Hotels & Resorts** Braemar Hotels & Resorts Inc. is a lodging real estate investment company focused on owning luxury and upper-upscale hotels and resorts. The company operates within a broader advisory and management structure that includes Ashford Hospitality Advisors and Ashford Inc., aligning its financial leadership with that of related Ashford-affiliated hospitality entities. Braemar’s finance function has been closely integrated with Ashford Hospitality Trust and Ashford Inc., sharing a common chief financial officer across these interrelated hotel and advisory platforms. This structure underscores the importance of coordinated financial oversight and succession planning across the Ashford-affiliated hospitality complex. **Average Trading Volume:** 526,090 **Technical Sentiment Signal:** Buy **Current Market Cap:** $194.4M For an in-depth examination of BHR stock, go to TipRanks’ Overview page. ### Related Stocks - [BEDZ.US](https://longbridge.com/en/quote/BEDZ.US.md) - [PEJ.US](https://longbridge.com/en/quote/PEJ.US.md) - [BHR.US](https://longbridge.com/en/quote/BHR.US.md) ## Related News & Research - [ASHFORD HOSPITALITY TRUST CONTINUES STRATEGIC PORTFOLIO OPTIMIZATION THROUGH SALE OF SIX HOTELS | AHT Stock News](https://longbridge.com/en/news/282246071.md) - [Mandarin Oriental Demolished in Brickell Key Implosion](https://longbridge.com/en/news/282551153.md) - [ZAWYA: JW Marriott Marquis Hotel Dubai announces a new chapter of elevated luxury with major 2026 enhancement program](https://longbridge.com/en/news/282664800.md) - [AMTD Group provides update on $328 million hospitality transactions](https://longbridge.com/en/news/282353814.md) - [Abu Dhabi's Diafa buys majority stake in Richard Caring hospitality portfolio](https://longbridge.com/en/news/282423723.md)