---
title: "JP Morgan raised the target price of BOSIDENG to 6.3 yuan with a rating of \"Overweight.\""
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/278344500.md"
description: "JP Morgan raised the target price for BOSIDENG to RMB 6.3 and maintained an \"Overweight\" rating. Despite facing adverse weather challenges, BOSIDENG expects sales to grow by 4% to 5% in the fiscal year 2023, and the net profit margin is also expected to expand, although still below the market expectation of 10%. It is anticipated that BOSIDENG will restore growth by the fiscal year 2027 through new products and new store models. Earnings forecasts have been revised down by 3% to 6%"
datetime: "2026-03-09T06:58:40.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/278344500.md)
  - [en](https://longbridge.com/en/news/278344500.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/278344500.md)
---

# JP Morgan raised the target price of BOSIDENG to 6.3 yuan with a rating of "Overweight."

JP Morgan published a research report stating that despite BOSIDENG (03998.HK) facing challenges such as adverse weather during the recently concluded sales peak season, management expects that sales at the group level for the fiscal year ending in March this year will still record a growth of 4% to 5%, and the net profit margin will also expand. However, this growth is still below the market's original expected sales growth of 10%.

Entering the fiscal year 2027, the bank expects that with the promotion of various initiatives, BOSIDENG will regain its growth momentum. Relevant initiatives include creating its best-selling products, expanding new store models, and further penetrating emerging markets.

The bank has lowered its earnings forecast for BOSIDENG for the fiscal years 2026 to 2028 by 3% to 6%, while raising its target price from 6 yuan to 6.3 yuan, maintaining a "buy" rating

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