---
title: "Report: Youku App's average daily user duration will reach 60 minutes in 2025, with a growth rate of 11.1%"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/278796764.md"
description: "36Kr learned that on March 12, iResearch released the \"2025 Annual Report on China's Mobile Internet Traffic.\" The report shows that in 2025, the user scale of the Youku App will grow by 4.5% year-on-year, with an average daily usage time of 60 minutes, an increase of 11.1% year-on-year, making both core indicators the fastest-growing in the industry"
datetime: "2026-03-12T00:48:27.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/278796764.md)
  - [en](https://longbridge.com/en/news/278796764.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/278796764.md)
---

# Report: Youku App's average daily user duration will reach 60 minutes in 2025, with a growth rate of 11.1%

36Kr learned that on March 12, iResearch released the "2025 China Mobile Internet Traffic Annual Report." The report shows that in 2025, the user scale of the Youku App will grow by 4.5% year-on-year, with an average daily usage duration of 60 minutes, an increase of 11.1% year-on-year, making both core indicators the fastest-growing in the industry

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