Sales automation startup Rox AI hits $1.2B valuation, sources say

TechCrunch
2026.03.12 22:27
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Rox AI, a sales automation startup, has achieved a valuation of $1.2 billion following a funding round led by General Catalyst. Founded in 2024 by Ishan Muckherjee, Rox AI develops autonomous AI agents to enhance sales productivity by integrating with existing software like Salesforce and Zendesk. The company aims to streamline sales processes by consolidating various software solutions. Rox AI's projected annual recurring revenue for 2025 is $8 million, and its clients include Ramp, MongoDB, and New Relic. The competitive landscape includes established players like Gong and Clari, as well as emerging AI-native CRM solutions.