---
title: "Tencent Algorithm Competition officially announced after 26 years! 6 million yuan in prizes, publication in top academic conferences, and offers from the Goose Factory!"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/279389315.md"
description: "The 2026 Tencent Advertising Algorithm Competition officially launched, with a total prize pool of $885,000 (over 6 million RMB). The competition is co-hosted by Tencent Advertising and the top international conference KDD, divided into academic and industrial tracks, with prizes of $300,000 and $150,000 respectively. Participants are required to solve the \"Unified Modeling\" challenge, handling multi-field sequences and non-sequential features to predict advertising conversion rates. The results of the competition will enter the KDD Workshop, and winning solutions have the opportunity to be published. This competition has been successfully held six times, attracting participants from around the world"
datetime: "2026-03-17T07:55:32.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/279389315.md)
  - [en](https://longbridge.com/en/news/279389315.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/279389315.md)
---

# Tencent Algorithm Competition officially announced after 26 years! 6 million yuan in prizes, publication in top academic conferences, and offers from the Goose Factory!

Recently, the 2026 Tencent Advertising Algorithm Competition has officially launched. This competition is co-hosted by Tencent Advertising and the prestigious international conference KDD (ACM SIGKDD Conference on Knowledge Discovery and Data Mining), with a total prize pool of up to $885,000 (over 6 million RMB). It also provides real business anonymized data to simulate a practical environment and offers green channel job offers from Tencent globally, inviting participants from academia and industry worldwide to jointly tackle the "Unified Modeling" challenge.

This competition is divided into an academic track and an industrial track. The champion team of the academic track will receive a grand prize of $300,000, while the champion of the industrial track can also win $150,000.

The competition focuses on the core unresolved issue of the next-generation recommendation architecture in the industry—"Unified sequence modeling and feature interaction for large-scale recommendations." Participants need to handle both multi-field sequences and non-sequential features within a single architecture, outputting the predicted conversion rate (pCVR) for the target advertisement.

The competition relies on the Tencent AngeIML platform, providing high-performance computing power and real anonymized business data to support participants' innovations. Notably, the results of the competition will enter the official agenda of the KDD Workshop, and winning solutions will have the opportunity for academic publication.

The Tencent Advertising Algorithm Competition has successfully held six editions by 2025. The 2025 Tencent Algorithm Competition, themed "Multimodal Generative Recommendation," attracted over 2,800 teams from more than 30 countries, with more than 8,400 registered participants.

Tencent's financial report shows that AI capabilities have made substantial contributions to performance advertising. Tencent's advertising platform (ADQ), the commercial content AIGC production and application distribution platform "Tencent Advertising MiaoSi," the all-in-one marketing assistant "Tencent Advertising MiaoWen," and "Miao Digital Human," have gradually formed an intelligent marketing system based on a solid AI technology foundation, including creative production, delivery, and recommendations, effectively aiding business growth for merchants

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