---
title: "Flowing Cloud Technology Swings to Deep Loss as AR&VR Headwinds Mount"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/280561353.md"
description: "Flowing Cloud Technology Ltd. reported a significant loss in 2025, with revenue down 21.2% to RMB783.9 million and a pre-tax loss of RMB365.6 million, attributed to challenges in China's AR&VR market. Despite these setbacks, the company continues to focus on AR&VR marketing services and has launched a custom AI software platform to enhance its offerings. The latest analyst rating for the stock (HK:6610) is a Hold with a price target of HK$1.50, and the current market cap stands at HK$150.8 million."
datetime: "2026-03-25T22:39:21.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/280561353.md)
  - [en](https://longbridge.com/en/news/280561353.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/280561353.md)
---

# Flowing Cloud Technology Swings to Deep Loss as AR&VR Headwinds Mount

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Flowing Cloud Technology Ltd. ( (HK:6610) ) has issued an update.

Flowing Cloud Technology Ltd. reported a sharp deterioration in its 2025 results, as revenue fell 21.2% to RMB783.9 million and gross profit dropped 23.9%, while its loss before tax ballooned to RMB365.6 million from RMB44.8 million a year earlier. The company attributed its performance to the challenging dynamics of China’s rapidly growing but highly competitive AR&VR market, where high production costs, limited consumer adoption and global technology constraints are weighing on profitability.

Despite the tougher environment, the group’s main revenue driver remained AR&VR marketing services delivered through partnerships with media platforms, complemented by bespoke AR, VR and AI content solutions for clients in multiple sectors. In 2025 it also launched a custom AI software platform offering text, image, visual and video generation, a move that could enhance its service mix and operational efficiency as it seeks to strengthen its position in immersive digital marketing and content creation.

The most recent analyst rating on (HK:6610) stock is a Hold with a HK$1.50 price target. To see the full list of analyst forecasts on Flowing Cloud Technology Ltd. stock, see the HK:6610 Stock Forecast page.

**More about Flowing Cloud Technology Ltd.**

Flowing Cloud Technology Ltd. is a China-based provider in the augmented reality and virtual reality sector, focusing on AR&VR marketing services, AR, VR and AI content creation, platform services and live promotion. Leveraging its self-developed AR&VR development engine, the company serves customers across culture and tourism, education, internet and gaming, and has begun integrating custom AI tools to expand its digital content capabilities.

**Average Trading Volume:** 151,148

**Technical Sentiment Signal:** Sell

**Current Market Cap:** HK$150.8M

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