---
title: "Exercise of Options & PDMR Dealing"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/281316965.md"
description: "Yü Group PLC announced the exercise of employee share options on March 31, 2026, involving the transfer of 232,000 ordinary shares from treasury. PDMRs Navaz Dean and David Crowe exercised options totaling 225,000 shares, selling 111,100 shares to cover tax liabilities. The total number of ordinary shares in issue is now 17,138,073, with 77,168 shares held in treasury. This announcement is part of Yü Group's commitment to sustainable energy solutions and growth in the UK SME and corporate sector."
datetime: "2026-04-01T07:00:07.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/281316965.md)
  - [en](https://longbridge.com/en/news/281316965.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/281316965.md)
---

# Exercise of Options & PDMR Dealing

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RNS Number : 9402Y Yu Group PLC 01 April 2026  

1 April 2026

Yü Group PLC

("Yü Group", the "Company" or the "Group")

Exercise of Options, PDMR Dealing and Transfer of Treasury Shares

Yü Group PLC (AIM: YU.), the independent supplier of gas and electricity, meter asset owner, and installer of smart meters to the UK SME and Corporate sector, announces that on 31 March 2026, the Group transferred 232,000 Ordinary shares of 0.5p each in the Company ("Ordinary Shares") from treasury to satisfy the exercise and of employee share options, granted in December 2022 on behalf of two PDMRs, Navaz Dean and David Crowe and a former employee.

Navaz Dean and David Crowe subsequently sold, in aggregate, 111,100 Ordinary Shares in order to cover the tax liability that arose from exercising the options, the breakdown is as follows:

Name

Job title

Options exercised

Shares sold

Shares retained

Navaz Dean

Group Human Resources Director

100,000

47,050

52,950

David Crowe

Retail Managing Director, Yü Energy

125,000

64,050

60,950

Total

225,000

111,100

113,900

Total Voting Rights

The total number of Ordinary Shares in issue (excluding treasury shares) following this announcement is 17,138,073. Yü Group holds 77,168 shares in Treasury.

The figure of 17,138,073 may be used by shareholders as the denominator for the calculations by which they will determine if they are required to notify their interest in, or a change to their interest in, the Company, under the FCA's Disclosure Guidance and Transparency Rules.

For further information, please contact:

Yü Group PLC

Bobby Kalar

Andy Simpson

+44 (0) 115 975 8258

Panmure Liberum

Bidhi Bhoma

Edward Mansfield

Satbir Kler

Gaya Bhatt

+44 (0) 20 3100 2000

Notes to Editors

Information on the Group

Yü Group PLC is a leading supplier of gas and electricity focused on servicing the SME and corporate sector throughout the UK. We drive innovation through a combination of user-friendly digital solutions and personalised, high quality customer service. The Group plays a key role supporting businesses in their transition to lower carbon technologies with a commitment to providing sustainable energy solutions.

Yü Group has a clear strategy to deliver sustainable profitable growth (in a £50bn+ addressable market) and value for all of our stakeholders, built on strong foundations and with a robust hedging policy. The Group has achieved a compound annual growth rate of over 60% over the last four years and has significantly improved margin and profitability performance. In 2023 the Group launched Yü Smart to support growth through new opportunities in smart metering installation.

Pursuant to the notification obligations in accordance with Article 19 of the Market Abuse Regulation (MAR):

1.

Details of PDMR / person closely associated with them ('PCA')

a)

Name

Navaz Dean

2.

Reason for notification

a)

Position / status

Group Human Resources Director 

b)

Initial notification / amendment

Initial notification

3.

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

Yü Group PLC

b)

LEI

213800ACO9GDDBM7DS35

4.

Details of the transaction(s): section to be repeated for (i) each type of instrument;

(ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

c)

Description of the financial instrument

Ordinary shares of 0.5p each

ISIN:

d)

Nature of the transaction

Exercise of options and sale of Ordinary Shares

e)

Price(s) and volume(s)

Exercised

1.

Price(s)

0.5p

Volume(s)

100,000

 Sold

1.

Price(s)

1,660p

Volume(s)

47,050

f)

Aggregated information

Aggregated volume

Price

Exercised 100,000 options at 0.5p

Sold 47,050 Ordinary Shares at 1,660p

g)

Date of the transaction

31 March 2026

h)

Place of the transaction

XLON

1.

Details of PDMR / person closely associated with them ('PCA')

a)

Name

David Crowe

2.

Reason for notification

a)

Position / status

Retail Managing Director, Yü Energy

b)

Initial notification / amendment

Initial notification

3.

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

Yü Group PLC

b)

LEI

213800ACO9GDDBM7DS35

4.

Details of the transaction(s): section to be repeated for (i) each type of instrument;

(ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

c)

Description of the financial instrument

Ordinary shares of 0.5p each

ISIN:

d)

Nature of the transaction

Exercise of options and sale of Ordinary Shares

e)

Price(s) and volume(s)

Exercised

1.

Price(s)

0.5p

Volume(s)

125,000

 Sold

1.

Price(s)

1,660p

Volume(s)

64,050

f)

Aggregated information

Aggregated volume

Price

Exercised 125,000 options at 0.5p

Sold 64,050 Ordinary Shares at 1,660p

g)

Date of the transaction

31 March 2026

h)

Place of the transaction

XLON

This information is provided by RNS, the news service of the London Stock Exchange. RNS is approved by the Financial Conduct Authority to act as a Primary Information Provider in the United Kingdom. Terms and conditions relating to the use and distribution of this information may apply. For further information, please contact rns@lseg.com or visit www.rns.com.

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DSHWPURUWUPQGRG

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