--- title: "Microsoft Achieves \"Bold\" Copilot Sales Target Amid Analyst Recommendations" type: "News" locale: "en" url: "https://longbridge.com/en/news/281569084.md" description: "Microsoft Corp. has shifted its AI sales strategy, moving from offering Copilot as a free bundle to selling a paid version. The company has set sales targets for the quarter ending in March, calling them \"grand and bold.\" Judson Althoff, Executive Vice President of Microsoft's Modern Work business, stated that the company's core is securely integrating top AI models" datetime: "2026-04-02T19:59:21.000Z" locales: - [zh-CN](https://longbridge.com/zh-CN/news/281569084.md) - [en](https://longbridge.com/en/news/281569084.md) - [zh-HK](https://longbridge.com/zh-HK/news/281569084.md) --- > Supported Languages: [简体中文](https://longbridge.com/zh-CN/news/281569084.md) | [繁體中文](https://longbridge.com/zh-HK/news/281569084.md) # Microsoft Achieves "Bold" Copilot Sales Target Amid Analyst Recommendations Microsoft Corp. has shifted its artificial intelligence (AI) sales strategy, moving from offering it for free as part of software bundles to selling a paid version of Copilot. The company's leadership has set "quite grand and bold goals" for selling Copilot for the quarter ending in March and has established ambitious targets for paid Copilot subscriptions for the current quarter. Judson Althoff, Executive Vice President of Microsoft's Modern Work business, stated that Microsoft's core pitch is to integrate all the top AI models in a secure way. ### Related Stocks - [Microsoft Corporation (MSFT.US)](https://longbridge.com/en/quote/MSFT.US.md) - [iShares Global Tech ETF (IXN.US)](https://longbridge.com/en/quote/IXN.US.md) - [iShares Expanded Tech-Software Sect ETF (IGV.US)](https://longbridge.com/en/quote/IGV.US.md) - [T-Rex 2X Long Microsoft Daily Target ETF (MSFX.US)](https://longbridge.com/en/quote/MSFX.US.md) - [Global X Cloud Computing ETF (CLOU.US)](https://longbridge.com/en/quote/CLOU.US.md) - [State StreetSPDRS&PSftwr&SvcsETF (XSW.US)](https://longbridge.com/en/quote/XSW.US.md) - [GraniteShares 2x Long MSFT Daily ETF (MSFL.US)](https://longbridge.com/en/quote/MSFL.US.md) - [Direxion Daily MSFT Bull 2X Shares (MSFU.US)](https://longbridge.com/en/quote/MSFU.US.md) - [YieldMax MSFT Option Income Strategy ETF (MSFO.US)](https://longbridge.com/en/quote/MSFO.US.md) - [Direxion Daily MSFT Bear 1X ETF (MSFD.US)](https://longbridge.com/en/quote/MSFD.US.md) - [Kurv Yield Premium Str Microsoft ETF (MSFY.US)](https://longbridge.com/en/quote/MSFY.US.md) ## Related News & Research - [Microsoft executive touts Copilot sales traction as AI anxiety weighs on stock](https://longbridge.com/en/news/281588692.md) - [Even Microsoft knows Copilot shouldn't be trusted with anything important](https://longbridge.com/en/news/281557966.md) - [LIVE MARKETS-AI fears put Microsoft on track for worst quarter since 2008](https://longbridge.com/en/news/281048123.md) - [Microsoft unveils AI upgrades, rolls out Copilot Cowork to early-access customers](https://longbridge.com/en/news/281024827.md) - [Microsoft has pivoted its AI sales strategy to focus on selling Copilot rather than offering it for free as part of a software bundle - Bloomberg News](https://longbridge.com/en/news/281567373.md)