---
title: "Association of Progressive Rental Organizations Becomes Association of Professional Rental Organizations, Highlighting 46 Years of Leadership"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/281897664.md"
description: "The Association of Progressive Rental Organizations has rebranded as the Association of Professional Rental Organizations, reflecting its commitment to advancing standards in the rent-to-own industry. Founded in 1980, the organization has evolved from legislative advocacy to promoting professionalism and ethical standards. Key initiatives include a comprehensive history of the industry, a 50-State Lease Agreement Library, and a Code of Ethics. The U.S. rent-to-own industry generated $11.5 billion in revenue in 2025, serving 4.63 million households. The rebrand aims to enhance credibility and consumer trust, with plans for new professional development programs."
datetime: "2026-04-07T14:07:15.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/281897664.md)
  - [en](https://longbridge.com/en/news/281897664.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/281897664.md)
---

# Association of Progressive Rental Organizations Becomes Association of Professional Rental Organizations, Highlighting 46 Years of Leadership

An organization initially established in 1980, known as the Association of Progressive Rental Organizations (APRO), has recently rebranded itself to better align with its goals of elevating standards and fostering confidence within the rent-to-own sector. The updated approach, announced on April 7, 2026, in Austin, Texas, signifies a renewed dedication to transforming the industry. The APRO's aim is to advocate for the sector and dispel misconceptions, marking a pivotal moment in its journey since its inception over four decades ago.

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