--- title: "Shattering \"Delay Panic\"! It is reported that Apple's first foldable iPhone is expected to debut as scheduled in September, with an intraday decline of 5% significantly narrowing" type: "News" locale: "en" url: "https://longbridge.com/en/news/281942154.md" description: "Apple's first foldable phone is expected to be released this September alongside the iPhone 18 Pro and Pro Max, alleviating concerns about production delays. Although the complexity of the new display and materials may initially limit supply, Apple plans to launch the device within its regular release cycle. Following this news, Apple's stock price fell by as much as 5.1% but ultimately closed down about 2.1%. The foldable iPhone is the second step in Apple's three-year plan to reshape the appearance and feel of its flagship devices" datetime: "2026-04-07T23:28:03.000Z" locales: - [zh-CN](https://longbridge.com/zh-CN/news/281942154.md) - [en](https://longbridge.com/en/news/281942154.md) - [zh-HK](https://longbridge.com/zh-HK/news/281942154.md) --- # Shattering "Delay Panic"! It is reported that Apple's first foldable iPhone is expected to debut as scheduled in September, with an intraday decline of 5% significantly narrowing According to informed sources, Apple's (AAPL.US) first foldable phone is still expected to debut later this year during the regular iPhone release cycle, dispelling previous concerns about significant manufacturing hurdles. These sources, who requested anonymity due to the plans not being publicly disclosed, stated that Apple plans to launch this foldable model alongside the iPhone 18 Pro and Pro Max in September. Apple's iPhones typically go on sale within a week after their announcement. A previous report raised market concerns about delays, stating that Apple faced challenges during the phone engineering testing phase, which could lead to production and shipping schedule delays. As a result, Apple's stock price fell by as much as 5.1% on Tuesday. According to insiders, although the complexity of the new display and materials may limit supply in the initial weeks, Apple's current plan is to have the device available for sale simultaneously or shortly after the non-foldable new models. Subsequently, Apple's stock price narrowed its losses, closing down about 2.1% on Tuesday at $253.50. However, with six months to the official launch and mass production yet to start, this timeline is not final. A spokesperson for Apple, headquartered in Cupertino, California, declined to comment. This device represents a significant move for Apple, aiming to expand the iPhone product line through new designs, higher-priced models, and enhanced features. Apple is seeking to better compete with Samsung Electronics Co. and Chinese smartphone manufacturers, which have launched foldable phones for several years. For Apple, the foldable iPhone is the second step in its three-year plan to reshape the flagship device's appearance and feel. Last year, Apple launched significantly revamped Pro and Pro Max models, as well as a thinner version called the iPhone Air. Apple is also developing a standalone iPhone redesign, planned for release in 2027, to commemorate the 20th anniversary of the product's launch. The iPhone roadmap has always been a priority for Apple's management, including hardware chief John Ternus, who is reportedly the top candidate to eventually succeed CEO Tim Cook. This foldable iPhone is similar to competitors but has several key selling points. Apple engineers believe they have addressed issues related to screen quality and overall durability, which have been two long-standing flaws of such phones, including making the screen creases less noticeable when unfolded. The iPhone will offer a wide-screen display orientation when unfolded, making it more effective for watching videos and gaming compared to the narrower foldable phones currently on the market. Apple plans to update its iOS operating system to make iPhone apps display more like iPad software on the new device. Meanwhile, the product's price is expected to exceed $2,000. Although this may dampen some consumers' willingness to purchase, it will raise Apple's average selling price and help drive the company's revenue growth. At the same time, Apple is adjusting the annual release rhythm of the iPhone. It is understood that its next entry-level model will be delayed until spring 2027 Apple also plans to launch a new iPhone Air and a lower-budget iPhone 18e at that time. 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