---
title: "HSBC Research raises Netflix's target price to $114, maintaining a \"Buy\" rating"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/282476258.md"
description: "HSBC Research raised the target price for Netflix to $114, maintaining a \"Buy\" rating. The report noted that Netflix's user engagement is strong, with a robust start to 2023, and both revenue and profit margin forecasts have been upgraded. The estimated diluted earnings per share for the fiscal year 2026/2027 have been raised by about 2-3%, with the revenue estimate for 2026 adjusted to the upper limit of the guidance range, and the operating profit margin estimate increased to 31.8%"
datetime: "2026-04-13T02:30:02.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/282476258.md)
  - [en](https://longbridge.com/en/news/282476258.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/282476258.md)
---

# HSBC Research raises Netflix's target price to $114, maintaining a "Buy" rating

HSBC Research published a report stating that Netflix (NFLX.US) price adjustments and good user engagement trends indicate a strong start to the year, raising revenue and profit margin forecasts, with the estimated diluted earnings per share for the fiscal year 2026/2027 increased by about 2-3%. The rating is maintained at "Buy," with the target price raised from $106 to $114.

HSBC Research has raised its revenue forecast for Netflix in 2026 by about 1%, to the upper limit of the guidance range. This adjustment is based on the uplifting effect of recent price changes and the good trend in user engagement; at the same time, the estimated operating profit margin for 2026 has been raised to 31.8% (relative to the guidance of 31.5%), benefiting from the gradual elimination of one-time costs related to the Warner Bros. acquisition

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