--- title: "Why BRP (TSX:DOO) Is Down 25.3% After Suspending Guidance Amid Surging U.S. Tariff Costs" type: "News" locale: "en" url: "https://longbridge.com/en/news/283366095.md" description: "In April 2026, BRP Inc. announced a suspension of its financial guidance due to U.S. tariff changes on steel and aluminum, which will increase costs by over US$500 million. This shift in tariff calculation challenges BRP's cost structure and raises concerns about its business plans. The company must now navigate pricing, sourcing, and capital allocation adjustments, impacting its growth narrative focused on electric vehicle expansion and margin recovery. Investors are advised to consider the risks associated with these tariff increases and their effect on margins and earnings visibility." datetime: "2026-04-20T13:55:44.000Z" locales: - [zh-CN](https://longbridge.com/zh-CN/news/283366095.md) - [en](https://longbridge.com/en/news/283366095.md) - [zh-HK](https://longbridge.com/zh-HK/news/283366095.md) --- # Why BRP (TSX:DOO) Is Down 25.3% After Suspending Guidance Amid Surging U.S. Tariff Costs - In early April 2026, Quebec-based BRP Inc., maker of Sea-Doo and other powersports vehicles, announced that recent U.S. tariff changes on steel and aluminum would increase its tariff costs by more than US$500 million this year and led the company to suspend its financial guidance amid heightened uncertainty. - This sudden shift in tariff calculation, from taxing only metal content to taxing the full value of metal-heavy products, directly challenges BRP’s cost structure and visibility, raising questions about how its business plans and investment priorities might adjust. - Now we’ll examine how BRP’s suspended guidance in response to sharply higher U.S. tariffs may reshape its previously growth-focused investment narrative. The best AI stocks today may lie beyond giants like Nvidia and Microsoft. Find the next big opportunity with these 19 smaller AI-focused companies with strong growth potential through early-stage innovation in machine learning, automation, and data intelligence that could fund your retirement. ## BRP Investment Narrative Recap To own BRP today, you need to believe its brands, dealer network, and product innovation can offset cyclical and policy shocks in a discretionary, metal-intensive business. The sharp jump in U.S. steel and aluminum tariffs and suspension of guidance now dominate the near term, with tariff pass through and demand resilience becoming the key catalyst and the biggest immediate risk to margins and earnings visibility. The most relevant recent announcement is BRP’s suspension of financial guidance after estimating more than US$500 million in extra tariff costs for 2026. This directly collides with earlier growth-focused expectations built around electric vehicle expansion, dealer inventory normalization, and margin recovery. Until investors see how BRP adjusts pricing, sourcing, and capital allocation, the timeline and strength of those earlier catalysts are much harder to assess. Yet behind the brand strength and product excitement, the sudden jump in U.S. tariff exposure is a risk investors should be aware of because... Read the full narrative on BRP (it's free!) BRP's narrative projects CA$10.1 billion revenue and CA$698.5 million earnings by 2029. This requires 6.2% yearly revenue growth and about a CA$355.8 million earnings increase from CA$342.7 million today. Uncover how BRP's forecasts yield a CA$117.70 fair value, a 49% upside to its current price. ## Exploring Other Perspectives Before this tariff shock, the most pessimistic analysts still assumed revenue reaching about CA$9.1 billion and earnings near CA$544 million by 2028, but they worried that cost pressures, including tariffs, could keep BRP on a much tougher path than the consensus expects. Explore 6 other fair value estimates on BRP - why the stock might be worth over 3x more than the current price! ## Form Your Own Verdict Disagree with existing narratives? Extraordinary investment returns rarely come from following the herd, so go with your instincts. - A great starting point for your BRP research is our analysis highlighting 5 key rewards and 2 important warning signs that could impact your investment decision. - Our free BRP research report provides a comprehensive fundamental analysis summarized in a single visual - the Snowflake - making it easy to evaluate BRP's overall financial health at a glance. ## Want Some Alternatives? Our daily scans reveal stocks with breakout potential. Don't miss this chance: - The future of work is here. Discover the 34 top robotics and automation stocks leading the charge in AI-driven automation and industrial transformation. - The latest GPUs need a type of rare earth metal called Dysprosium and there are only 31 companies in the world exploring or producing it. Find the list for free. - Explore 25 top quantum computing companies leading the revolution in next-gen technology and shaping the future with breakthroughs in quantum algorithms, superconducting qubits, and cutting-edge research. _This article by Simply Wall St is general in nature. **We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice.** It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. 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