---
title: "Tmall Enters Whole Vehicle Sales, Launches '10 Billion Car Subsidy' Plan"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/283949773.md"
description: "On April 24, Tmall announced a partnership with CHANGAN AUTOMOBILE to launch its first \"Curated Premium Vehicle,\" the Changan Qiyuan All-New Q05 Laser Intelligent Edition. Simultaneously, Tmall initiated the '10 Billion Car Subsidy' program, adding three layers of subsidies on top of brand discounts: new vehicle price subsidy, exclusive channel purchase rights subsidy, and customized model configuration upgrade"
datetime: "2026-04-24T07:12:20.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/283949773.md)
  - [en](https://longbridge.com/en/news/283949773.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/283949773.md)
---

# Tmall Enters Whole Vehicle Sales, Launches '10 Billion Car Subsidy' Plan

On April 24, Tmall announced a partnership with CHANGAN AUTOMOBILE to launch its first "Curated Premium Vehicle," the Changan Qiyuan All-New Q05 Laser Intelligent Edition. Simultaneously, Tmall initiated the '10 Billion Car Subsidy' program, adding three layers of subsidies on top of brand discounts: new vehicle price subsidy, exclusive channel purchase rights subsidy, and customized model configuration upgrade.

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