---
title: "Southern Co. Stock Outperforms Competitors Despite Losses On The Day"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/285615088.md"
description: "Southern Co. (SO) shares fell 1.15% to $92.43 on a challenging trading day, marking its fourth consecutive loss. The stock is 8.34% below its 52-week high of $100.84 reached on October 16. In comparison, competitors NextEra Energy (NEE) dropped 2.17%, Dominion Energy (D) fell 0.05%, and American Electric Power (AEP) decreased by 0.60%. Trading volume was 6.1 million, surpassing the 50-day average of 5.2 million."
datetime: "2026-05-07T20:39:06.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/285615088.md)
  - [en](https://longbridge.com/en/news/285615088.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/285615088.md)
---

# Southern Co. Stock Outperforms Competitors Despite Losses On The Day

This article was automatically generated by MarketWatch using technology from Automated Insights.

Shares of Southern Co. (SO) slid 1.15% to $92.43 Thursday, on what proved to be an all-around rough trading session for the stock market, with the S&P 500 Index falling 0.38% to 7,337.11 and Dow Jones Industrial Average falling 0.63% to 49,596.97.

This was the stock's fourth consecutive day of losses.

Southern Co. closed 8.34% short of its 52-week high of $100.84, which the company achieved on October 16th.

The stock demonstrated a mixed performance when compared to some of its competitors Thursday, as NextEra Energy Inc. (NEE) fell 2.17% to $93.32, Dominion Energy Inc. (D) fell 0.05% to $61.61, and American Electric Power Co. Inc. (AEP) fell 0.60% to $131.76.

Trading volume (6.1 M) eclipsed its 50-day average volume of 5.2 M.

Data source: Dow Jones Market Data, FactSet. Data compiled May 7, 2026.

This content was created by MarketWatch, which is operated by Dow Jones & Co. MarketWatch is published independently from Dow Jones Newswires and The Wall Street Journal.

(END) Dow Jones Newswires

05-07-26 1639ET

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