---
title: "Ladenburg Analyst Reaffirms Buy on Celsius, Lowers Price Target Amid Margin Pressures but Sees Attractive Valuation"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/285812712.md"
description: "Maxim Group analyst Anthony Vendetti has reaffirmed a Buy rating on Celsius (CELH) stock, despite lowering the price target due to margin pressures. He cites strong brand performance, particularly from the Alani Nu line, and a healthy balance sheet as key factors. Vendetti believes Celsius offers an attractive valuation compared to peers, with potential for margin recovery despite near-term commodity cost volatility. Deutsche Bank also maintains a Buy rating with a $44.00 price target."
datetime: "2026-05-09T11:55:36.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/285812712.md)
  - [en](https://longbridge.com/en/news/285812712.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/285812712.md)
---

# Ladenburg Analyst Reaffirms Buy on Celsius, Lowers Price Target Amid Margin Pressures but Sees Attractive Valuation

Maxim Group analyst Anthony Vendetti has reiterated their bullish stance on CELH stock, giving a Buy rating yesterday.

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Anthony Vendetti has given his Buy rating due to a combination of factors, including robust top-line momentum and strong brand performance across the portfolio. He highlights particularly rapid growth from the Alani Nu line, meaningful gains in shelf space for both Celsius and Alani Nu following the latest retail resets, and a solid pipeline of new products such as limited-time flavors and fizz-free offerings that should support continued consumer interest and market share gains.

Vendetti also emphasizes the company’s healthy balance sheet, improving cash generation, and the potential for margin recovery as integration efficiencies and broader vertical integration are realized over time, even as commodity cost volatility remains a near-term headwind. Despite lowering his price target to reflect pressure on gross margins, he notes that Celsius trades at a discount to key peers despite faster projected revenue growth, leading him to view the current valuation as attractive and to reaffirm a Buy recommendation.

In another report released yesterday, Deutsche Bank also maintained a Buy rating on the stock with a $44.00 price target.

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