---
title: "Needham Keeps Their Buy Rating on Sonic Automotive (SAH)"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/286120136.md"
description: "Needham analyst Chris Pierce has maintained a Buy rating on Sonic Automotive (SAH) with a price target of $90.00. He focuses on the Consumer Cyclical sector, which includes companies like Carvana and Lucid Group. Despite an average return of -4.8% and a 39.92% success rate, Pierce's positive outlook is echoed by Citi's Michael Ward. However, J.P. Morgan previously assigned a Sell rating to Sonic Automotive on May 7."
datetime: "2026-05-12T14:36:33.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/286120136.md)
  - [en](https://longbridge.com/en/news/286120136.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/286120136.md)
---

# Needham Keeps Their Buy Rating on Sonic Automotive (SAH)

In a report released today, Chris Pierce from Needham reiterated a Buy rating on Sonic Automotive, with a price target of $90.00.

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Pierce covers the Consumer Cyclical sector, focusing on stocks such as Sonic Automotive, Carvana Co, and Lucid Group. According to TipRanks, Pierce has an average return of \-4.8% and a 39.92% success rate on recommended stocks.

In addition to Needham, Sonic Automotive also received a Buy from Citi’s Michael Ward in a report issued today. However, on May 7, J.P. Morgan assigned a Sell rating to Sonic Automotive (NYSE: SAH).

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