---
title: "Nike stock sinks to 12-year low amid China woes and weak outlook"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/286428353.md"
description: "Nike's stock has plummeted to a 12-year low of approximately $42, down $20 this year. The company anticipates a 20% decline in sales in Greater China, a crucial market for growth. Additionally, Q3 net income margin has decreased to 4.6% from 7% last year due to rising costs, tariffs, and diminished pricing power."
datetime: "2026-05-14T13:51:18.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/286428353.md)
  - [en](https://longbridge.com/en/news/286428353.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/286428353.md)
---

# Nike stock sinks to 12-year low amid China woes and weak outlook

Stock hits 12-year low: Nike shares have fallen to around $42, down roughly $20 per share this year, marking their weakest point since 2015. China sales slump: Management forecasts a 20% year-over-year sales decline in Greater China, a market once key to Nike's growth strategy. Margins under pressure: Q3 net income margin dropped to 4.6% from 7% last year, as rising costs, tariffs, and weaker pricing power hit profitability.

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