---
title: "Ford Maverick tops budget pickup list as Toyota eyes rival"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/286629572.md"
description: "The Ford Maverick is set to be the cheapest pickup in 2026 at $27,229, featuring hybrid options and lease deals starting at $311/month. Toyota is considering a RAV4-based compact pickup to compete with the Maverick. The exit of Hyundai Santa Cruz may intensify competition in the compact pickup segment among Ford, Toyota, and existing midsize models."
datetime: "2026-05-16T02:31:18.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/286629572.md)
  - [en](https://longbridge.com/en/news/286629572.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/286629572.md)
---

# Ford Maverick tops budget pickup list as Toyota eyes rival

Maverick's budget crown: Ford Maverick is the cheapest pickup in 2026 at $27,229, offering hybrid options and competitive lease deals starting at $311 per month. Toyota's possible rival: Toyota is exploring a RAV4-based compact pickup, aiming for pricing close to the Maverick to meet dealer demand and fill a lineup gap. Market shake-up ahead: With Hyundai Santa Cruz exiting, the compact pickup segment could see intensified competition between Ford, Toyota, and existing midsize models.

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