---
title: "Fast-food giants revamp menus amid value battle"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/286662398.md"
description: "Fast-food giants are revamping their menus to focus on core items, ingredient quality, and value deals to attract customers. McDonald's is expanding in key categories, piloting new drinks, and launching upgraded burgers globally while updating its value menu. Retail and food service sales rose in April 2026, indicating consumer resilience despite inflation and higher fuel costs."
datetime: "2026-05-17T05:47:19.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/286662398.md)
  - [en](https://longbridge.com/en/news/286662398.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/286662398.md)
---

# Fast-food giants revamp menus amid value battle

Major menu shake-ups: Fast-food leaders are introducing sweeping menu updates, focusing on core items, ingredient quality, and value deals to attract customers. McDonald's bold strategy: The chain is expanding in key categories, piloting new drinks, and launching upgraded burgers globally while revamping its value menu. Spending stays steady: Retail and food service sales rose in April 2026, showing consumer resilience despite inflation and higher fuel costs.

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