--- title: "SoFi Stock (SOFI) Has Lost 40% This Year. Is OpenAI Adding More Pressure?" type: "News" locale: "en" url: "https://longbridge.com/en/news/286744511.md" description: "SoFi Technologies (SOFI) has seen a 40% decline in stock value this year due to concerns over growth, profitability, and competition, particularly from OpenAI's new finance tools in ChatGPT. Following OpenAI's announcement, SoFi's stock dropped 3%. Despite strong Q1 results, analysts have lowered their price targets, with 10 out of 19 rating the stock as a Hold." datetime: "2026-05-18T09:07:31.000Z" locales: - [zh-CN](https://longbridge.com/zh-CN/news/286744511.md) - [en](https://longbridge.com/en/news/286744511.md) - [zh-HK](https://longbridge.com/zh-HK/news/286744511.md) --- # SoFi Stock (SOFI) Has Lost 40% This Year. Is OpenAI Adding More Pressure? SoFi Technologies (SOFI), the digital banking company, has struggled in 2026, with the stock down nearly 40% year-to-date as investors worry about slower growth, pressure on profits, and rising competition in the fintech space. Now, OpenAI's new personal finance tools inside ChatGPT are adding new concerns that AI platforms could become a bigger competitor to companies like SoFi. ### Claim 55% Off TipRanks - Unlock hedge fund-level data and powerful investing tools for smarter, sharper decisions - Discover top-performing stock ideas and upgrade to a portfolio of market leaders with Smart Investor Picks The pressure on SoFi stock increased after OpenAI launched a new finance feature for ChatGPT Pro users in the U.S. The tool lets users connect bank accounts, track spending, review investments, and get financial insights directly inside ChatGPT. Following the announcement, SoFi stock closed 3% lower on Friday. At the same time, Wall Street analysts have recently lowered their price targets on SoFi stock despite the company posting solid Q1 results. SoFi reported better-than-expected revenue and earnings, along with strong member growth. However, investors focused more on the company's unchanged full-year guidance and cautious comments about the lending market. Let's dig deeper. ## **Analysts Cut Targets on SoFi Stock Despite Strong Q1 Results** Wall Street remains cautious on SOFI stock, with 10 out of 19 analysts currently rating the stock a Hold. ### Related Stocks - [SOFI.US](https://longbridge.com/en/quote/SOFI.US.md) - [SOFX.US](https://longbridge.com/en/quote/SOFX.US.md) - [OpenAI.NA](https://longbridge.com/en/quote/OpenAI.NA.md) ## Related News & Research - [SoFi Shares Are Sliding: Critical Levels To Watch](https://longbridge.com/en/news/286949620.md) - [SoFi shares fall as post-earnings slump continues](https://longbridge.com/en/news/286647563.md) - [50,255 Shares in SoFi Technologies, Inc. $SOFI Bought by AG2R LA Mondiale Gestion D Actifs](https://longbridge.com/en/news/286213021.md) - [Trek Financial LLC Takes Position in SoFi Technologies, Inc. $SOFI](https://longbridge.com/en/news/286089253.md) - [SoFi Stock Edges Lower Friday: What's Driving The Move?](https://longbridge.com/en/news/286573919.md)