--- title: "Ford Takes Aim At Tesla And BYD In Europe With New Electric Hatchback, SUV Roadmap" type: "News" locale: "en" url: "https://longbridge.com/en/news/287332443.md" description: "Ford CEO Jim Farley announced plans to expand in Europe with seven new vehicles, including the Ranger Super Duty and all-electric Transit City van. The lineup features a new multi-energy Bronco, an electric hatch, a small electric SUV, and two rally-bred crossovers. This move comes as competitors like Tesla and BYD see significant sales growth in the region. Additionally, Ford introduced a subsidiary, Ford Energy, to manufacture energy storage systems, aiming for a $10 billion valuation." datetime: "2026-05-22T07:48:49.000Z" locales: - [zh-CN](https://longbridge.com/zh-CN/news/287332443.md) - [en](https://longbridge.com/en/news/287332443.md) - [zh-HK](https://longbridge.com/zh-HK/news/287332443.md) --- # Ford Takes Aim At Tesla And BYD In Europe With New Electric Hatchback, SUV Roadmap **Ford Motor Co**. (NYSE:F) CEO **Jim Farley** on Thursday outlined the automaker’s renewed push towards expanding in the European market with multiple new vehicles and powertrains. ## Seven New Vehicles, Including New Bronco, EVs In a post on **X**, Farley outlined that Ford would be “launching 7 new vehicles for our European customers.” He then listed that Ford would bring the Ranger Super Duty, as well as the all-electric Transit City van, to the region. **Read Also: Testing Tesla Cybertruck's Wade Mode Got This Man Arrested—But What Exactly Is It And How Does It Work?** Ford will also be bringing over “5 passenger vehicles” to Europe, “including a new multi-energy Bronco, an electric hatch, a small electric SUV, and two multi-energy rally-bred crossover models.” > Big news from Ford Europe this week. Between now and 2029, we're launching 7 new vehicles for our European customers: Ranger Super Duty and the all-electric Transit City van to help businesses get their work done and 5 passenger vehicles, including a new multi-energy Bronco, an… pic.twitter.com/M9hHH6WrWW > > — Jim Farley (@jimfarley98) May 21, 2026 ## Tesla, BYD In Europe Ford’s European push comes as competitors like **Tesla Inc**. (NASDAQ:TSLA) recently posted sales growth in multiple markets in Europe, including France, the Netherlands, Denmark and Sweden. Tesla recorded triple-digit percentage growth in France, Denmark and Sweden. Meanwhile, **BYD Co. Ltd.** (OTC:BYDDY) (OTC:BYDDF) recorded a surge in its exports, with European registrations rising over 155% in the first quarter of 2026. On the other hand, **Stellantis N.V.** (NYSE:STLA) is also targeting a renewed push toward the European market, with the automaker planning to launch Chinese EVs in Europe. ## Ford’s Battery Push Ford also unveiled a new, wholly owned subsidiary called **Ford Energy**, which will manufacture Energy Storage systems at its Kentucky facility, targeting the manufacturing of deployments worth 20GWh annually. Ford’s push into the sector was backed by **Morgan Stanley** (NYSE:MS) analyst **Andrew Percoco**, who said that the unit could one day be worth $10 billion. According to Benzinga Edge Rankings, Ford offers satisfactory Momentum and provides a favorable price trend in the short and long term. F Stock Price Activity: Ford Motor shares were up 0.14% at $13.69 during the after-hours trading session on Thursday. **Read Also: Tesla Investors Beware? SpaceX IPO Could Pull Cash, Attention And Musk Away From EV Giant** _Check out more of Benzinga's Future Of Mobility coverage by_ following this link. _Photo courtesy: Shutterstock_ ### Related Stocks - [01211.HK](https://longbridge.com/en/quote/01211.HK.md) - [TSLA.US](https://longbridge.com/en/quote/TSLA.US.md) - [BYDDY.US](https://longbridge.com/en/quote/BYDDY.US.md) - [002594.CN](https://longbridge.com/en/quote/002594.CN.md) - [TSL.US](https://longbridge.com/en/quote/TSL.US.md) - [BYDDF.US](https://longbridge.com/en/quote/BYDDF.US.md) - [F.US](https://longbridge.com/en/quote/F.US.md) - [TSLR.US](https://longbridge.com/en/quote/TSLR.US.md) - [516380.CN](https://longbridge.com/en/quote/516380.CN.md) - [TSLL.US](https://longbridge.com/en/quote/TSLL.US.md) - [TSLT.US](https://longbridge.com/en/quote/TSLT.US.md) - [TESL.US](https://longbridge.com/en/quote/TESL.US.md) - [TSLG.US](https://longbridge.com/en/quote/TSLG.US.md) - [STLA.US](https://longbridge.com/en/quote/STLA.US.md) - [MS.US](https://longbridge.com/en/quote/MS.US.md) - [F-B.US](https://longbridge.com/en/quote/F-B.US.md) - [F-C.US](https://longbridge.com/en/quote/F-C.US.md) - [F-D.US](https://longbridge.com/en/quote/F-D.US.md) - [HYDD.SG](https://longbridge.com/en/quote/HYDD.SG.md) - [81211.HK](https://longbridge.com/en/quote/81211.HK.md) - [MS-O.US](https://longbridge.com/en/quote/MS-O.US.md) - [MS-Q.US](https://longbridge.com/en/quote/MS-Q.US.md) - [MS-E.US](https://longbridge.com/en/quote/MS-E.US.md) - [MS-I.US](https://longbridge.com/en/quote/MS-I.US.md) - [MS-L.US](https://longbridge.com/en/quote/MS-L.US.md) - [MS-P.US](https://longbridge.com/en/quote/MS-P.US.md) - [MS-A.US](https://longbridge.com/en/quote/MS-A.US.md) - [MS-F.US](https://longbridge.com/en/quote/MS-F.US.md) - [MS-K.US](https://longbridge.com/en/quote/MS-K.US.md) ## Related News & Research - [Volvo EV drivers in Europe gain an easier way into Tesla’s Supercharger network](https://longbridge.com/en/news/287661623.md) - [Tesla Opens First Superchargers in Colombia](https://longbridge.com/en/news/287794977.md) - [Wilian Securities LLC Purchases Shares of 1,938 Tesla, Inc. $TSLA](https://longbridge.com/en/news/287357572.md) - [Mitsubishi UFJ Asset Management UK Ltd. 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