---
title: "PDD released its Q1 financial report, with \"100 billion support\" to enhance business benefits and assist farmers, and the new Pinmu is helping supply chain transformation and upgrading"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/287756566.md"
description: "PDD released its Q1 2026 financial report, with revenue reaching 106.2 billion yuan, benefiting from strategies such as the \"100 billion support.\" The company will focus on \"heavily investing in the Chinese supply chain\" and has launched the \"Three-Year Reconstruction of PDD\" strategy to promote the transformation and upgrading of self-operated brands and supply chains. Co-chairman Zhao Jiazhen emphasized high-quality development and social responsibility, while Chen Lei stated that there will be increased investment in new businesses"
datetime: "2026-05-27T10:47:00.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/287756566.md)
  - [en](https://longbridge.com/en/news/287756566.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/287756566.md)
---

# PDD released its Q1 financial report, with "100 billion support" to enhance business benefits and assist farmers, and the new Pinmu is helping supply chain transformation and upgrading

According to Zhitong Finance APP, on May 27, Pinduoduo (PDD.US) released its Q1 2026 financial report for the period ending March 31. Benefiting from the ongoing investment in strategies such as the "Hundred Billion Support," the platform's ecosystem and supply chain system have achieved steady and positive development, with Pinduoduo's Q1 revenue reaching 106.2 billion yuan.

In December last year, at the annual shareholder meeting, Pinduoduo announced the implementation of a co-chairman system and focused the company's strategic emphasis on "heavily investing in the Chinese supply chain," aiming to recreate another Pinduoduo in three years. In Q1 this year, the new Pinduoduo special company officially launched in Shanghai, with brand self-operated businesses steadily advancing, marking a new phase of deepening development for the "Three-Year Recreation of Pinduoduo" strategy. At the same time, Pinduoduo's long-term investment in the "Hundred Billion Support" strategy continues to increase support for merchants and industries, constantly improving the platform's governance and compliance construction, and actively fulfilling greater social responsibilities.

"This year marks the beginning of Pinduoduo's second decade and is a key year for the overall reshaping of the company's organization and culture around 'high-quality development in the new decade' since I took over as chairman," said Zhao Jiazhen, co-chairman and co-CEO of Pinduoduo Group. "We require the company from top to bottom to prioritize safety and compliance, base itself on social responsibility, and focus on high-quality development, striving for profound changes in business, teams, internal processes, and organizational management, while actively taking on the responsibilities and commitments of a platform enterprise to create more positive value for users, industries, and society."

"This year is the first year of the 'Three-Year Recreation of Pinduoduo' strategy and a critical window for the transformation and upgrading of the supply chain. We will remain grateful and respectful, insisting that not forgetting our roots is the premise and foundation of all development, as well as the guidance and reliance for achieving new leaps, and continue to increase investment in new businesses and new models," said Chen Lei, co-chairman and co-CEO of Pinduoduo Group. "In the stage of deepening development of the new Pinduoduo, we will fully promote self-operated brands, systematically incubate a batch of internationally influential brands, continue to heavily invest in the supply chain, and strive to recreate another Pinduoduo in three years, driving the supply chain to achieve transformation and value leap."

**"Hundred Billion Support" enhances benefits for merchants and assists farmers, "Free Shipping to Villages" activates the rural economy**

In Q1 this year, Pinduoduo's "Hundred Billion Support" policy maintained high levels of investment and iterated and upgraded special actions such as "Duoduo Good Specialty Products," "New Quality Supply," and "E-commerce Westward."

In mid-March, Pinduoduo officially launched the "2026 Duoduo Good Specialty Products" special action, building on last year's support for products and merchants, deeply cultivating upstream and downstream links such as the planting and cultivation of agricultural products, cold chain logistics, and deep processing, helping to improve the quality and efficiency of the agricultural product supply chain and promoting the enhancement of the value chain in agricultural production areas. Currently, the first batch of projects has been launched in agricultural specialty areas such as Nanning's Wogan, Hainan's Pineapple, Tongren's Matcha, Ningxia's Goji Berries, Lianyungang's Aquatic Products, and Yueyang's Sauce Duck.

![图片 1.png](https://imageproxy.pbkrs.com/https://img.zhitongcaijing.com/image/20260527/1779878483714565.png?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg) ▲ "2026 Duoduo Good Specialty Products" will continue to increase support for agricultural products, continuously benefiting merchants and farmers. (Photo by Le Xing)

In the industrial belts, a new round of "new quality supply" special actions continues to advance in a practical and in-depth manner, successively entering industrial belts such as Zhangzhou snacks, Zhengzhou skincare, Yiwu jewelry, Qingdao enamel, Zhongshan lighting, and Tianjin chocolate. Many merchants have benefited from the platform's support, shifting their product matrix from "large and comprehensive" to "small and refined," and transforming their production methods from mass production to customized production based on user demand, accelerating their transition to branding; many traditional "screwdriver factories" are also gradually upgrading to intelligent factories, simultaneously enhancing products, technology, brands, and channels, completing the transformation from "selling a lot" to "selling well," providing more certainty and added value to the supply chain system, and becoming a new engine for industrial transformation and upgrading.

In addition, Pinduoduo's "E-commerce Westward" policy continues to bring new growth to a wide range of merchants. Taking the Zhongshan lighting industry as an example, the original shipping cost for a large ceiling lamp transported from Zhongshan to Gansu was around 40 to 50 yuan. After the platform subsidized the secondary logistics transfer costs, the shipping fee has dropped to about 10 yuan, with many merchants in the western regions experiencing an annual growth rate of over 30% in order volume.

In the first quarter, Pinduoduo also fully promoted the free "delivery to villages" service based on the "E-commerce Westward" initiative, which has already shown initial results. For example, in some counties in Henan, Pinduoduo has built a terminal delivery network with county-level transfer warehouses and village-level collection points. As of March, "delivery to villages" has covered over 70% of administrative villages in local counties, with the current daily average order volume at transfer warehouses approaching 10,000 orders. This not only makes more rural areas "free shipping zones" but also creates more job opportunities locally, injecting new vitality into county and rural economies.

![图片 2.png](https://imageproxy.pbkrs.com/https://img.zhitongcaijing.com/image/20260527/1779878508442283.png?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg)

▲ Pinduoduo's "delivery to villages" has made more rural areas "free shipping zones," further activating the rural economy. (Photo by Zhang Chenhao)

In terms of platform governance and compliance, Pinduoduo continues to enhance food safety guarantees, launching over 20 governance measures including compliance review of business qualifications, food advertising governance, food live broadcast control, food database construction, compliance inspections of live broadcast scenarios, improvement of food safety information reporting channels, and strengthening technical and manual inspections. The processing time for violations has been improved to an hourly level, continuously enhancing the platform's governance level and compliance capabilities.

Since the beginning of this year, Pinduoduo's investment in agricultural research and technology has continued. Recently, the finals of the fifth "Duoduo Agricultural Research and Technology Competition" officially opened, and the plant factories designed by the four finalist teams have been completed. The finalist teams will rely on this facility to explore strawberry cultivation solutions that are "high quality, high yield, low cost, and low energy consumption." Since its inception in 2020, the Duoduo Agricultural Research and Technology Competition has grown from an industry competition event into a testing ground for agricultural research and technology innovation and achievement transformation, as well as an incubator for young agricultural research talents, contributing more wisdom and strength to the development of agricultural modernization **New Pinduoduo Accelerates the Incubation of Self-Owned Brands, Promoting Value Leap in the Supply Chain**

In December last year, Pinduoduo solemnly announced the "Three-Year Reconstruction of Pinduoduo" strategy at its shareholder meeting, fully committing to the reconstruction and upgrading of China's supply chain. In the first quarter, the three-year strategy entered a new stage of deepening development, with Pinduoduo establishing the "New Pinduoduo" special company in Shanghai to build a self-owned brand model, initially investing 15 billion yuan in cash, with plans to invest 100 billion yuan in real money over the next three years.

Currently, the New Pinduoduo team is steadily advancing the self-owned brand business, deeply integrating the supply chain resources of "Pinduoduo + Temu" at the front line of the industry, collaborating with globally renowned IPs for in-depth co-creation, building an IP matrix, and accelerating the incubation of brands targeting different markets and categories, fully empowering the supply chain to move towards branding and promoting a value leap in the supply chain system.

![图片 3.png](https://imageproxy.pbkrs.com/https://img.zhitongcaijing.com/image/20260527/1779878554786819.png?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg)

▲ The New Pinduoduo business is also accelerating the integration of the supply chain, incubating a batch of self-owned brands with international influence. (Photo by Li Feng)

In the first quarter, Pinduoduo's cross-border e-commerce business maintained steady development in global markets, creating a broader market and space for the future growth of self-owned brands. At the same time, Pinduoduo's "100 Billion Support" strategy, which has long been rooted in the industrial belt, has also provided more samples and experiences for heavily investing in the supply chain.

"From the results achieved by the '100 Billion Support', the development of branding is a new opportunity for supply chain upgrading, which gives us more confidence in the self-owned brand business of New Pinduoduo," said Chen Lei. Compared to the domestic market, the branding development of global e-commerce is still in its infancy, and the demand for brands from users in different markets has not been effectively met. The branding of various categories also has greater growth potential. We hope to systematically incubate a batch of internationally influential brands through the self-owned model of New Pinduoduo, driving the supply chain to achieve overall transformation and upgrading.

Zhao Jiazhen stated that this year marks a new starting point for Pinduoduo's second decade and a new stage for the deepening development of the New Pinduoduo business. This new development stage is also an opportunity to shape a new team, new mechanisms, and new culture. The new team will face challenges head-on, work diligently, and respond to external concerns and expectations with solid actions and verifiable results, living up to the trust and support from all parties, accelerating the upgrading and reconstruction of the supply chain, and striving to recreate a Pinduoduo in the next three years

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