---
title: "Victoria’s Secret shares soar after upbeat forecast and sales jump"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/288459169.md"
description: "Victoria’s Secret shares surged up to 50% to an all-time high following earnings and guidance that exceeded expectations. The company reported double-digit sales growth across its Victoria’s Secret, PINK, and Beauty brands, with bras leading performance. CEO Hillary Super's 'Path to Potential' strategy successfully improved margins, customer acquisition, and brand relevance."
datetime: "2026-06-02T16:55:12.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/288459169.md)
  - [en](https://longbridge.com/en/news/288459169.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/288459169.md)
generator: "portal-rs"
---

# Victoria’s Secret shares soar after upbeat forecast and sales jump

Record-breaking rally: Shares jumped as much as 50% to an all-time high after earnings and guidance beat expectations. Growth across brands: Victoria’s Secret, PINK, and Beauty all posted double-digit sales growth, with bras leading category strength. Strategy paying off: CEO Hillary Super’s ‘Path to Potential’ plan boosted margins, customer acquisition, and brand relevance.

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- [VSCO.US](https://longbridge.com/en/quote/VSCO.US.md)
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## Related News & Research

- [Victoria’s Secret Warns Margin Gains Will Slow As Holiday Promotions, Costs Bite](https://longbridge.com/en/news/297938610.md)
- [Victoria Had A Secret. Then She Forgot It.](https://longbridge.com/en/news/297932688.md)
- [Victoria’s Secret Maintains Buy Rating as Analyst Cuts Price Target to $95 on Sector Valuation, Citing Strong Brand Momentum and EPS Growth](https://longbridge.com/en/news/297981470.md)
- [Victoria’s Secret (VSXY) Gets a Hold from TD Cowen](https://longbridge.com/en/news/298060797.md)
- [Victoria's Secret sees strong 'bras and Pink' sales, but not enough to satisfy investors](https://longbridge.com/en/news/297930433.md)

---
> **Disclaimer: This article is for reference only and does not constitute any investment advice.**