---
title: "Omnicom Media partners with Disney Advertising on sequential CTV ad delivery solution"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/290595378.md"
description: "Omnicom Media has partnered with Disney Advertising to launch a sequential CTV ad delivery solution. This product utilizes Disney’s Audience Graph, Omnicom’s Acxiom identity, and Innovid sequencing technology to reduce ad repetition and improve personalization in premium streaming environments. The capability is currently live in the US, with planned rollouts in Europe by late 2026 and Latin America thereafter."
datetime: "2026-06-23T17:30:17.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/290595378.md)
  - [en](https://longbridge.com/en/news/290595378.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/290595378.md)
generator: "portal-rs"
---

# Omnicom Media partners with Disney Advertising on sequential CTV ad delivery solution

-   Omnicom partnered with Disney Advertising to launch a connected-TV ad product that triggers sequential creative across VOD, live sports, entertainment. \* Product targets lower ad repetition, tighter frequency control, improved personalization to lift outcomes for advertisers in premium streaming environments. \* Solution uses Disney’s Audience Graph, Omnicom’s Acxiom identity, Innovid sequencing technology; Omnicom Omni Video Content measures impact. \* Capability is live in the US; rollout planned for Europe late 2026, Latin America later. Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Omnicom Group Inc. published the original content used to generate this news brief via PR Newswire (Ref. ID: 202606231330PR\_NEWS\_USPR\_\_\_\_\_NY90236) on June 23, 2026, and is solely responsible for the information contained therein. © Copyright 2026 - Public Technologies (PUBT)

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---
> **Disclaimer: This article is for reference only and does not constitute any investment advice.**