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Toyota ramps up RAV4 hybrid output in Kentucky amid record demand

MSN
Jul 16, 2026 at 02:55 PM
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Toyota has increased RAV4 Hybrid production at its Kentucky plant, with assembly resuming on June 22, 2026. This move follows record U.S. sales for the model and a surge in electrified-vehicle demand. However, due to the late start of domestic output, supply remains tight, resulting in limited availability for consumers and minimal dealer discounts.

Production starts late: Toyota Kentucky began RAV4 Hybrid assembly on June 22, 2026, months after record sales strained supply. Demand hits records: U.S. electrified-vehicle sales rose sharply year over year, with the RAV4 Hybrid achieving its best-ever monthly result. Tight supply ahead: With domestic output just starting, shoppers face limited availability and little dealer incentive to discount.

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